Corporate Wellness Market Size, Share & Trends Analysis Report By Service (Health Risk Assessment, Fitness), By End Use, By Category, By Delivery Model (Onsite, Offsite), By Region- Global Industry Analysis, Share, Growth, Regional Outlook and Forecasts, 2024-2033

The global corporate wellness market was estimated at USD 53.50 billion in 2023, is expected to surpass around USD 82.92 billion by 2033, and is poised to grow at a compound annual growth rate (CAGR) of 4.48% during the forecast period of 2024–2033.

Corporate Wellness Market Size 2024 To 2033

Key Takeaways:

  • The health risk assessment segment dominated the market in 2023 with a revenue share of 21.0%.
  • The large-scale organizations with a share of 55.0% dominated the market in 2023.
  • The organizations/ employers segment with 50.0% in 2023 accounted for the maximum portion of the market. 
  • The onsite segment held the maximum market share of 56.4% in 2023.
  • North America dominated the corporate wellness market and accounted for the largest revenue share of 41.0% in 2023.

Corporate Wellness Market Report Scope

 Report Coverage  Details
Market Size in 2024 USD 53.50 Bilion
Market Size by 2033 USD 82.92 Billion
Growth Rate From 2024 to 2033 CAGR of 4.48%
Base Year 2023
Forecast Period 2024-2033
Segments Covered Service, End-use, Category, Delivery Model, Region
Market Analysis (Terms Used) Value (US$ Million/Billion) or (Volume/Units)
Regional Scope North America; Europe; Asia Pacific; Central and South America; the Middle East and Africa
Key Companies Profiled ComPsych; Wellness Corporate Solutions; Virgin Pulse; EXOS; Marino Wellness; Privia Health; Vitality; Wellsource, Inc.; Central Corporate Wellness; Truworth Wellness; SOL Wellness.

 

Many businesses and enterprises in various industry verticals have started implementing health programs for their employees, which will boost the market demand. Health programs at the workplace help companies in augmenting productivity while reducing overall operational costs. Rising awareness regarding employee health and well-being is expected to drive the market for corporate wellness.

Corporate wellness programs include a set of policies, programs, and benefits addressing multiple risk factors and conditions and influencing both employees and the overall organization. According to the National Center for Chronic Disease Prevention and Health Promotion (NCCDPHP), in the U.S., corporate programs promoting well-being and health, and providing disease prevention plans can potentially influence more than 150 million employees reducing the cost of healthcare significantly.

Employees are encouraged to adopt a healthier lifestyle and help companies to enhance productivity and reduce costs, by ultimately improving employee well-being. The total costs related to lost productivity due to absenteeism related to illnesses are expected to cross USD 150 billion in the coming years. The increase in the overweight and obese population results in increased insurance costs, which places a financial strain on companies.

Additionally, market growth is being driven by an increase in the prevalence and early onset of chronic diseases, as well as a decrease in employee healthcare costs. Today's work culture means that the majority of individuals do not have enough time to engage in mental and physical activities after work or during their free time, resulting in health problems. Globally, chronic diseases are a significant threat, since the prevalence of many of these disorders continues to rise. For example, the World Health Organization (WHO) estimates that cancer will claim around 10 million lives by 2020.

Furthermore, according to the American Cancer Society's 2021 statistics, the global burden of cancer is anticipated to rise to 16.3 million cancer deaths and 27.5 million new cases by 2040. Similarly, heart diseases, obesity and diabetes are some of the chronic diseases that have afflicted many countries around the world as a result of an unhealthy and sedentary lifestyle, including many industrialized nations. As a result, the prevalence of numerous chronic diseases is increasing. These diseases, however, are avoidable. As a result, holistic approaches to workplace wellness programmes are in high demand to educate employees about the importance of building healthy habits and the advantages of sticking to fitness goals.

The COVID-19 pandemic has had a significant influence on employees' mental health. Following its inception, it resulted in the work-from-home transition, which caused significant stress among employees due to a sense of isolation. Due to the COVID-19 epidemic, businesses have discovered ways to physically protect and prioritize their employees by giving technical support to aid in the adoption of new leave policies. Employers' priorities have switched to preventive and constructive management, which includes assisting employees in adapting to new requirements.

Service Insights

Based on service, the market is segmented into health risk assessment, fitness, smoking cessation, health screening, nutrition & weight management, stress management, and others. The health risk assessment segment dominated the market in 2023 with a revenue share of 21.0%. Corporate employee health programs mainly include screening activities to identify health risks and implement appropriate interventional strategies to promote a healthy lifestyle among employees. Around 80% of the employers offering employee well-being services, opt for health risk assessment of their employees. In June 2016, Wellness Corporate Solutions launched the WCS Analytics+ platform, which consists of an interactive data dashboard that enables clients to plan and implement healthy activities leading to productive workplaces.

Fitness programs are a pivotal part of any workplace health program. Many companies provided their employees with health wristbands, such as Fitbit, in the past to monitor their daily physical activity. Employers encourage their employees to be more active and special recognition is given to those who can reach their targets daily. Increasing adoption of remote patient monitoring devices is expected to drive the growth of the fitness segment.

Increasing smoking population and rising awareness about side effects are major factors driving the growth of the smoking cessation segment. Health screening involves checking vital body stats like blood sugar levels, cholesterol, and urine among others to ensure normal body functioning. It has been found that many diseases are preventable if detected at the right time. Hence, if organizations make investments in health screenings, diseases will be detected earlier and can be prevented. Thus, investing in health screening can help save on employee health care plans.

End-Use Insights

The large-scale organizations with a share of 55.0% dominated the market in 2023. Well-documented studies indicate that correctly implemented programs can yield a return on investments of around 3:1. Larger organizations can incorporate programs and services into their company’s infrastructure. Small-scaled organizations can benefit from corporate memberships and outsourcing the services.

Corporate Wellness Market Share, By End-use, 2023 (%)

The implementation of corporate wellness programs helps in tracking various diseases. Health screening programs are conducted at regular intervals to keep a check on health, promote preventive care, and reduce treatment costs. The focus on such conditions can reduce the disease burden and the overall cost of healthcare premiums paid by the employer to any insurance provider. Although lockdown and closure of offices have resulted in a large group of employees switching to work-from-home models, it still remains vital to ensure that employees are able to access and continue to use health services at the workplace.

Rising awareness about employee health programs and increased absenteeism and attrition are anticipated to boost the growth of small and medium-scale organizations. These organizations can provide their employees with on-site services, such as yoga and meditation classes. This can be done bi-monthly or once a month.

Category Insights

In terms of category, the market is bifurcated into fitness & nutrition consultants, psychological therapists, and organizations/ employers.  The organizations/ employers segment with 50.0% in 2023 accounted for the maximum portion of the market. The service providers offer in-house as well as outsourced health management services for large as well as small-scale corporations.

Employers are making significant investments to maintain healthy diets for their employees by offering healthy catering options on campus. Unhealthy employees increase the disease burden, which will lead to loss in productivity and absenteeism. In addition, employers have to pay an extra health insurance premium for such employees. In other words, employers try to reduce the financial burden caused by the health issues of their unwell employees. The fitness & nutrition consultants segment is expected to exhibit fastest growth of 4.38% during the forecast period.

Employers often provide their employees with meditation and yoga sessions for stress release. Stressed employees tend to get angry frequently, which negatively impacts an organization. Thus, organizations provide art therapy, which is a unique technique of releasing stress. It is considered as a form of expressive psychotherapy that uses art to improve a person’s emotional, physical, and mental well-being. Professionals also use this therapy on people suffering from emotional and mental disorders. Increasing demand for such therapy is propelling the growth of the psychological therapist segment.

Delivery Model Insights

On the basis of the delivery model, The onsite segment held the maximum market share of 56.4% in 2023. The segment is anticipated to witness a high growth rate over the forecast period. Onsite wellness initiatives provide a personal touch to employee well-being, along with the facilities to exercise under the guidance of fitness consultants and coaches to meet their personal health needs.

Many organizations have restructured or added benefits and insurance plans to meet employees' and their families health needs. Service providers are creating awareness among employees regarding unhealthy aspects related to work-from-home due to COVID-19. For instance, the pandemic has resulted in a shift from in-person meetings to virtual meetings. However, associated challenges such as the need to focus harder to process non-verbal cues such as body language and facial expressions, poor internet connections leading to disconnection from the meeting, and multitasking during meetings are causing more stress and exhaustion as compared to in-person meetings.

The offsite segment is projected to witness lucrative growth of 5.06% during the forecast period. Offsite programs include one-to-one interaction to improve employee health at different locations. Health services are constantly upgraded by the adoption of advanced technology. For instance, in January 2020, Virgin Pulse via the acquisition of a digital therapeutics provider Blue Mesa Health, Inc. is planning to leverage on its Diabetes Prevention Program to promote diabetes prevention. This is driving the growth of the offsite segment.

Regional Insights

North America dominated the corporate wellness market and accounted for the largest revenue share of 41.0% in 2023. Employers in the United States offer wellness programmes to their employees in around 50% of cases, as per the RAND employer survey. Employers with a larger workforce offer more intricate wellness programmes. Additionally, the region's business owners are influenced by the substantial domination of the office culture to incorporate such services to help their employee’s health.

Corporate Wellness Market Share, By Region 2023 (%)

Asia-Pacific is likely to witness an impressive growth rate of 5.36% during the forecast period. Corporate employee health initiatives are necessary in the Asia Pacific due to the rising working population and increased awareness of employee health management. Additionally, the aging working-class population will benefit the market, as corporates are investing heavily in healthcare infrastructure, providing a significant opportunity to address untapped demands in the region.

Some of the prominent players in corporate wellness include:

ComPsych

Wellness Corporate Solutions

Virgin Pulse

EXOS

Marino Wellness

Privia Health

Vitality

Wellsource, Inc.

Central Corporate Wellness

Truworth Wellness

SOL Wellness

Segments Covered in the Report

This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2021 to 2033. For this study, Nova one advisor, Inc. has segmented the global corporate wellness.

Service

  • Health Risk Assessment
  • Fitness
  • Smoking Cessation
  • Health Screening
  • Nutrition & Weight Management
  • Stress Management
  • Others

End-Use

  • Small Scale Organizations
  • Medium Scale Organizations
  • Large Scale Organizations

Category

  • Fitness & Nutrition Consultants
  • Psychological Therapists
  • Organizations/Employers

Delivery Model

  • Onsite
  • Offsite

By Region

  • North America
  • Europe
  • Asia-Pacific
  • Latin America
  • Middle East & Africa (MEA)

Frequently Asked Questions

The global corporate wellness market size was reached at USD 53.50 billion in 2023 and it is projected to hit around USD 82.92 billion by 2033.

The global corporate wellness market is growing at a compound annual growth rate (CAGR) of 4.48% from 2024 to 2033.

The North America region has accounted for the largest corporate wellness market share in 2023.

The major players operating in the corporate wellness market are ComPsych; Wellness Corporate Solutions; Virgin Pulse; EXOS; Marino Wellness; Privia Health; Vitality; Wellsource, Inc.; Central Corporate Wellness; Truworth Wellness; SOL Wellness.

Chapter 1. Methodology and Scope

1.1. Market Segmentation & Scope

1.2. Research Methodology

1.3. Information or Data Analysis

1.4. Market Formulation & Validation

1.5. Model Details

1.6. List of Secondary Sources

1.7. List of Abbreviations

1.8. Objectives

Chapter 2. Executive Summary

2.1. Market Snapshot

2.2. Segment Snapshot

2.3. Competitive Landscape Snapshot

Chapter 3. Market Variables, Trends, & Scope

3.1. Market Segmentation and Scope

3.2. Market Lineage Outlook

3.2.1. Parent Market Outlook

3.2.2. Related/Ancillary Market Outlook

3.3. Market Trends and Outlook

3.4. Market Driver Analysis

3.5. Market Restraint Analysis

3.6. Business Environment Analysis

3.6.1. PESTLE Analysis

3.6.2. Porter’s Five Forces Analysis

3.7. COVID-19 Impact Analysis

Chapter 4. Corporate Wellness Market: Service Estimates & Trend Analysis

4.1. Corporate Wellness Market: Service Movement Analysis and Market share

4.2. Corporate Wellness Market: Segment Dashboard

4.3. Health Risk Assessment

4.3.1. Health risk assessment market, 2021 - 2033

4.4. Fitness

4.4.1. Fitness market, 2021 - 2033

4.5. Smoking Cessation

4.5.1. Smoking cessation market, 2021 - 2033

4.6. Health Screening

4.6.1. Health screening market, 2021 - 2033

4.7. Nutrition & Weight Management

4.7.1. Nutrition & weight management market, 2021 - 2033

4.8. Stress Management

4.8.1. Stress management market, 2021 - 2033

4.9. Others

4.9.1. Others market, 2021 - 2033

Chapter 5. Corporate Wellness Market: End-Use Estimates & Trend Analysis

5.1. Corporate Wellness Market: End-Use Movement Analysis and Market share

5.2. Corporate Wellness Market: Segment Dashboard

5.3. Small Scale Organizations

5.3.1. Small scale organizations market, 2021 - 2033

5.4. Medium Scale Organizations

5.4.1. Medium scale organizations market, 2021 - 2033

5.5. Large Scale Organizations

5.5.1. Medium scale organizations market, 2021 - 2033

Chapter 6. Corporate Wellness Market: Category Estimates & Trend Analysis

6.1. Corporate Wellness Market: Category Movement Analysis and Market share

6.2. Corporate Wellness Market: Segment Dashboard

6.3. Fitness & Nutrition Consultants

6.3.1. Fitness & nutrition consultants market, 2021 - 2033

6.4. Psychological Therapists

6.4.1. Psychological therapists market, 2021 - 2033

6.5. Organizations/Employers

6.5.1. Organizations/Employers market, 2021 - 2033

Chapter 7. Corporate Wellness Market: Delivery Model Estimates & Trend Analysis

7.1. Corporate Wellness Market: Delivery Model \Movement Analysis and Market share

7.2. Corporate Wellness Market: Segment Dashboard

7.3. Onsite

7.3.1. Onsite market, 2021 - 2033

7.4. Offsite

7.4.1. Offsite market, 2021 - 2033

Chapter 8. Regional Business Analysis

8.1. Corporate Wellness Market Share By Region, 2024 & 2033

8.2. North America

8.2.1. North America Corporate Wellness Market, 2021 - 2033

8.2.2. U.S.

8.2.2.1. Key Country Dynamics

8.2.2.2. Competitive Scenario

8.2.2.3. U.S. corporate wellness market, 2021 - 2033

8.2.3. Canada

8.2.3.1. Key Country Dynamics

8.2.3.2. Competitive Scenario

8.2.3.3. Canada corporate wellness market, 2021 - 2033

8.3. Europe

8.3.1. Europe Corporate Wellness Market, 2021 - 2033

8.3.2. Germany

8.3.2.1. Key Country Dynamics

8.3.2.2. Competitive Scenario

8.3.2.3. Germany corporate wellness market, 2021 - 2033

8.3.3. UK

8.3.3.1. Key Country Dynamics

8.3.3.2. Competitive Scenario

8.3.3.3. UK corporate wellness market, 2021 - 2033

8.3.4. France

8.3.4.1. Key Country Dynamics

8.3.4.2. Competitive Scenario

8.3.4.3. France corporate wellness market, 2021 - 2033

8.3.5. Italy

8.3.5.1. Key Country Dynamics

8.3.5.2. Competitive Scenario

8.3.5.3. Italy corporate wellness market, 2021 - 2033

8.3.6. Spain

8.3.6.1. Key Country Dynamics

8.3.6.2. Competitive Scenario

8.3.6.3. Spain corporate wellness market, 2021 - 2033

8.3.7. Denmark

8.3.7.1. Key Country Dynamics

8.3.7.2. Competitive Scenario

8.3.7.3. Denmark corporate wellness market, 2021 - 2033

8.3.8. Sweden

8.3.8.1. Key Country Dynamics

8.3.8.2. Competitive Scenario

8.3.8.3. Sweden corporate wellness market, 2021 - 2033

8.3.9. Norway

8.3.9.1. Key Country Dynamics

8.3.9.2. Competitive Scenario

8.3.9.3. Norway corporate wellness market, 2021 - 2033

8.4. Asia Pacific

8.4.1. Asia Pacific Corporate Wellness Market, 2021 - 2033

8.4.2. Japan

8.4.2.1. Key Country Dynamics

8.4.2.2. Competitive Scenario

8.4.2.3. Japan corporate wellness market, 2021 - 2033

8.4.3. China

8.4.3.1. Key Country Dynamics

8.4.3.2. Competitive Scenario

8.4.3.3. China corporate wellness market, 2021 - 2033

8.4.4. India

8.4.4.1. Key Country Dynamics

8.4.4.2. Competitive Scenario

8.4.4.3. India corporate wellness market, 2021 - 2033

8.4.5. South Korea

8.4.5.1. Key Country Dynamics

8.4.5.2. Competitive Scenario

8.4.5.3. South Korea corporate wellness market, 2021 - 2033

8.4.6. Australia

8.4.6.1. Key Country Dynamics

8.4.6.2. Competitive Scenario

8.4.6.3. Australia corporate wellness market, 2021 - 2033

8.4.7. Thailand

8.4.7.1. Key Country Dynamics

8.4.7.2. Competitive Scenario

8.4.7.3. Thailand corporate wellness market, 2021 - 2033

8.5. Latin America

8.5.1. Latin America Corporate Wellness Market, 2021 - 2033

8.5.2. Brazil

8.5.2.1. Key Country Dynamics

8.5.2.2. Competitive Scenario

8.5.2.3. Brazil corporate wellness market, 2021 - 2033

8.5.3. Mexico

8.5.3.1. Key Country Dynamics

8.5.3.2. Competitive Scenario

8.5.3.3. Mexico corporate wellness market, 2021 - 2033

8.5.4. Argentina

8.5.4.1. Key Country Dynamics

8.5.4.2. Competitive Scenario

8.5.4.3. Argentina corporate wellness market, 2021 - 2033

8.6. MEA

8.6.1. MEA Corporate Wellness Market, 2021 - 2033

8.6.2. South Africa

8.6.2.1. Key Country Dynamics

8.6.2.2. Competitive Scenario

8.6.2.3. South Africa corporate wellness market, 2021 - 2033

8.6.3. Saudi Arabia

8.6.3.1. Key Country Dynamics

8.6.3.2. Competitive Scenario

8.6.3.3. Saudi Arabia corporate wellness market, 2021 - 2033

8.6.4. UAE

8.6.4.1. Key Country Dynamics

8.6.4.2. Competitive Scenario

8.6.4.3. UAE corporate wellness market, 2021 - 2033

8.6.5. Kuwait

8.6.5.1. Key Country Dynamics

8.6.5.2. Competitive Scenario

8.6.5.3. Kuwait corporate wellness market, 2021 - 2033

Chapter 9. Competitive Landscape

9.1. Participant’s Overview

9.2. Financial Performance

9.3. Company Market Position Analysis

9.4. Strategy Mapping

9.4.1. Expansion

9.4.2. Acquisition

9.4.3. Collaborations

9.4.4. New Product Launches

9.4.5. Partnerships

9.4.6. Others

9.5. Participant’s overview

9.5.1. ComPsych

9.5.1.1. Overview

9.5.1.2. Financial Performance

9.5.1.3. Product Benchmarking

9.5.1.4. Strategic Initiatives

9.5.2. Wellness Corporate Solutions

9.5.2.1. Overview

9.5.2.2. Financial Performance

9.5.2.3. Product Benchmarking

9.5.2.4. Strategic Initiatives

9.5.3. Virgin Pulse

9.5.3.1. Overview

9.5.3.2. Financial Performance

9.5.3.3. Product Benchmarking

9.5.3.4. Strategic Initiatives

9.5.4. EXOS

9.5.4.1. Overview

9.5.4.2. Financial Performance

9.5.4.3. Product Benchmarking

9.5.4.4. Strategic Initiatives

9.5.5. Marino Wellness

9.5.5.1. Overview

9.5.5.2. Financial Performance

9.5.5.3. Product Benchmarking

9.5.5.4. Strategic Initiatives

9.5.6. Privia Health

9.5.6.1. Overview

9.5.6.2. Financial Performance

9.5.6.3. Product Benchmarking

9.5.6.4. Strategic Initiatives

9.5.7. Vitality

9.5.7.1. Overview

9.5.7.2. Financial Performance

9.5.7.3. Product Benchmarking

9.5.7.4. Strategic Initiatives

9.5.8. Wellsource, Inc.

9.5.8.1. Overview

9.5.8.2. Financial Performance

9.5.8.3. Product Benchmarking

9.5.8.4. Strategic Initiatives

9.5.9. Central Corporate Wellness

9.5.9.1. Overview

9.5.9.2. Financial Performance

9.5.9.3. Product Benchmarking

9.5.9.4. Strategic Initiatives

9.5.10. Truworth Wellness

9.5.10.1. Overview

9.5.10.2. Financial Performance

9.5.10.3. Product Benchmarking

9.5.10.4. Strategic Initiatives

9.5.11. SOL Wellness

9.5.11.1. Overview

9.5.11.2. Financial Performance

9.5.11.3. Product Benchmarking

 

9.5.11.4. Strategic Initiatives 

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