U.S. Air Purifier Market Size, Share & Trends Analysis Report By Technology (Activated Carbon, HEPA, Ionic Filters), By Application (Commercial, Residential, Industrial)- Industry Analysis, Share, Growth, Regional Outlook and Forecasts, 2022-2030

The U.S. Air Purifier market size was valued at US$ 3.11 billion in 2021 and is expected to hit US$ 6.2 billion by 2030, growing at a compound annual growth rate (CAGR) of 9.6% from 2022 to 2030.

Key Takeaways:

  • The adoption of activated carbon air purifiers in the U.S. is expected to witness the fastest CAGR of 10.4% from 2022 to 2030
  • This growth is credited to the ability of activated carbon to absorb airborne particles, which make it very effective in trapping gases, fumes, and odors
  • The product demand in commercial facilities accounted for over 55% of the overall market revenue in 2021
  • This growth was attributed to the rising health concerns, deteriorating indoor air quality, and increased awareness among consumers related to air quality
  • The product demand in residential spaces is anticipated to witness significant growth over the forecast period on account of its ability to remove allergens, airborne pathogens, and odor from the air as well as maintain indoor air quality
  • New product launches, licensing agreements, and mergers & acquisitions are some of the key strategies adopted by the participants to gain a higher market share

Growth Factors:

Increasing pollution levels and the rising prevalence of airborne diseases in the country have resulted in rising product demand. The lockdown measures were taken by various states, such as California, Chicago, Illinois, Ohio, Oklahoma, and Mississippi, to control the COVID-19 spread. This has resulted in boosting the sales of home appliances, such as air purifiers, cleaning appliances, kitchen appliances, and water filtration devices. The rising awareness regarding healthy living has also contributed to the increased product sales in the country.

Consumers in the U.S. are increasingly adopting air purifiers to maintain indoor air quality. In addition, there is a rising product demand from healthcare facilities exploring ways to avoid the coronavirus spread, though it mainly spreads from person to person. The market in the U.S. is projected to witness significant growth owing to the increasing pollution levels caused by industrialization, urbanization, and rapid population growth. Air purifiers play an important role in controlling deteriorating air quality and environmental imbalance that causes health issues.

The increasing product adoption is also attributed to the rising awareness about health among the youth and the upper echelons of society. Clean and fresh air prevents the possibility of respiratory diseases, such as pulmonary fibrosis, pneumonia, and asthma. The price of air purifiers is based on their specifications, quality, and coverage area. However, the overall cost associated with the operations and maintenance is high, which proves to be a deterrent for many consumers. The high operational cost is majorly related to the cost of energy or electricity required for the product’s functioning.

Report Scope of the U.S. Air Purifier Market

Report Coverage


Market Size in 2021

USD 3.11 Billion

Revenue Projection By 2030

USD 6.2 Billion

Growth Rate

CAGR of 9.6% from 2022 to 2030

Base Year


Historical data

2017 - 2020

Forecast Period

2022 to 2030

Segments Covered

Technology, application 

Companies Mentioned

 IQAir North America, Inc.; Honeywell International Inc.; LG Electronics; Unilever; Aerus LLC; Panasonic Corp.; Hamilton Beach Brands, Inc.; Whirlpool Corp.; Daikin Industries, Ltd.; Rabbit Air

 Technology Insights

The High-Efficiency Particulate Air (HEPA) led the market with a revenue share of more than 40% in 2021. The large surface area of HEPA air filters helps eliminate around 99.9% of the particles having a size greater than or equal to 0.4 microns. Its efficiency in filtering both small and large particles is also high. Activated carbon air filters have excellent trapping capacity owing to the high surface area of the carbon granules and microporosity, which makes them very effective in trapping gases, fumes, and odors. Although HEPA filters are very useful in trapping airborne particles, they do not remove gases, odors, and chemicals.

Ionic filters are estimated to witness a CAGR of 6.70% over the forecast period. Ionic filters have the ability to reduce the particulate size to around 0.1 microns. Moreover, they are not required to be replaced annually. Other technologies used in air purifiers include UV light technology, electrostatic precipitators, and ozone generators. Ultraviolet light technology uses UV lamps to destroy microorganisms, such as mold (fungi), viruses, bacteria, and germs that pass through the lamp. UV light technology is recommended by the Centers for Disease Control & Prevention (CDC) for preventing diseases and illnesses.

Application Insights

The commercial application segment led the market accounting for the maximum revenue share of more than 55% in 2021. Air purifiers are installed in offices to maintain indoor air quality; as poor indoor air quality can impact the productivity of employees. Air purifiers are used in medical laboratories and hospitals to avoid contamination of air as superior air quality is extremely important in these spaces. They are also used in research & development laboratories, pre-school & secondary educational facilities for eliminating airborne pathogens and to maintain indoor air quality.

Air purifiers with HEPA and activated carbon are used in restaurants and hotels for removing airborne particulates, odor, and smoke from the air. The product demand in the residential application segment is estimated to grow at a CAGR of 7.2% from 2022 to 2030. Ambient air quality has been deteriorating over the past decades owing to the growing population and rapid urbanization. The indoor air quality is affected owing to dust, gases, and other contaminants entering the indoor premises. The increasing demand for clean air has resulted in augmenting product adoption. Air purifiers aid in eliminating asbestos, construction dust, weld smoke, tobacco smoke, and other particles that are harmful to employees and the environment if untreated

Key Companies & Market Share Insights

Manufacturers are involved in adopting various strategies, including new product development, geographical expansion, joint venture, and acquisitions to enhance their market penetration and to meet the changing technological demand of various applications, such as industrial, commercial, and residential. The market participants compete based on various parameters, including product performance, technical competence, price, quality, and corporate reputation. Some of the prominent players in the U.S. air purifier market include:

  • IQAir North America, Inc.
  • Honeywell International, Inc.
  • LG Electronics
  • Unilever
  • Aerus LLC
  • Panasonic Corp.
  • Hamilton Beach Brands, Inc.
  • Whirlpool Corp.
  • Daikin Industries, Ltd
  • Rabbit Air

Segments Covered in the Report

This research report offers market revenue, sales volume, production assessment and prognoses by classifying it on the basis of various aspects. Further, this research study investigates market size, production, consumption and its development trends at U.S. for the period of 2017 to 2030

  • By Technology
    • HEPA (High-Efficiency Particulate Air)
    • Activated Carbon
    • Ionic Filters
    • Others
  • By Application
    • Commercial
    • Residential
    • Industrial

Key Points Covered in U.S. Air Purifier Market Study:

  • Growth of U.S. Air Purifier in 2022
  • Market Estimates and Forecasts (2017-2030)
  • Brand Share and Market Share Analysis
  • Key Drivers and Restraints Shaping Market Growth
  • Segment-wise
  • Competition Mapping and Benchmarking
  • Recommendation on Key Winning Strategies
  • COVID-19 Impact on Demand for U.S. Air Purifier and How to Navigate
  • Key Product Innovations and Regulatory Climate
  • U.S. Air Purifier Consumption Analysis
  • U.S. Air Purifier Production Analysis
  • U.S. Air Purifier and Management

Chapter 1. Methodology and Scope
                 1.1. Research Methodology
                 1.2. Research Scope & Assumption
                 1.3. Information Procurement
                       1.3.1. Purchased Database 
                       1.3.2. Nova one advisor’s Internal Database
                       1.3.3. Secondary Sources & Third-Party Perspectives
                       1.3.4. Primary Research
                 1.4. Information Analysis
                       1.4.1. Data Analysis Models
                 1.5. Market Formulation & Data Visualization
                 1.6. Data Validation & Publishing
Chapter 2. Executive Summary
                 2.1. Market Outlook
                 2.2. Segmental Outlook
                 2.3. Competitive Insights
Chapter 3. U.S. Air Purifier Market Variables, Trends & Scope
                 3.1. Market Segmentation & Scope
                 3.2. Penetration & Growth Prospect Mapping
                 3.3. Value Chain Analysis
                 3.4. Regulatory Framework
                 3.5. Market Dynamics
                       3.5.1. Market driver analysis
                       3.5.2. Market restraints analysis
                       3.5.3. Industry challenges
                 3.6. Porter’s Five Forces Model
                       3.6.1. Supplier Power
                       3.6.2. Buyer Power
                       3.6.3. Threat of Substitutes
                       3.6.4. Threat from New Entrant
                       3.6.5. Competitive Rivalry
                 3.7. PESTEL Analysis
                       3.7.1. Political Landscape
                       3.7.2. Environmental Landscape
                       3.7.3. Social Landscape
                       3.7.4. Technology Landscape
                       3.7.5. Economic Landscape
                       3.7.6. Legal Landscape
Chapter 4. COVID-19: Impact Analysis
Chapter 5. U.S. Air Purifier Market: Technology Estimates & Trend Analysis
                 5.1. U.S. Air Purifier Market: Technology Movement Analysis, 2021 & 2030
                 5.2. HEPA (High-Efficiency Particulate Air)
                       5.2.1. Market estimates and forecasts, 2017 - 2030  
                 5.3. Activated Carbon
                       5.3.1. Market estimates and forecasts, 2017 - 2030  
                 5.4. Ionic Filters
                       5.4.1. Market estimates and forecasts, 2017 - 2030  
                 5.5. Others
                       5.5.1. Market estimates and forecasts, 2017 - 2030  
Chapter 6. U.S. Air Purifier Market: Application Estimates & Trend Analysis
                 6.1. U.S. Air Purifier Market: Application Movement Analysis, 2021 & 2030
                 6.2. Commercial
                       6.2.1. Market estimates and forecasts, 2017 - 2030  
                 6.3. Residential
                       6.3.1. Market estimates and forecasts, 2017 - 2030  
                 6.4. Industrial
                       6.4.1. Market estimates and forecasts, 2017 - 2030  
Chapter 7. U.S. Air Purifiers Market: Competitive Landscape
                 7.1. Key Players, Their Initiatives, & Its Impact on the Market
                 7.2. Key Company/Competition Categorization
                 7.3. Vendor Landscape
                 7.4. Competitive Dashboard Analysis
                 7.5. Public Companies
                       7.5.1. Company Market Position Analysis
                 7.6. Private Companies
                       7.6.1. List of Key Emerging Companies and Their Geographical Presence
Chapter 8. Company Profiles
                 8.1. IQAir North America, Inc.
                       8.1.1. Company overview
                       8.1.2. Financial performance
                       8.1.3. Product benchmarking
                       8.1.4. Strategic initiatives
                 8.2. Honeywell International Inc.
                       8.2.1. Company overview
                       8.2.2. Financial performance
                       8.2.3. Product benchmarking
                       8.2.4. Strategic initiatives
                 8.3. LG Electronics
                       8.3.1. Company overview
                       8.3.2. Financial performance
                       8.3.3. Product benchmarking
                       8.3.4. Strategic initiatives
                 8.4. Unilever
                       8.4.1. Company overview
                       8.4.2. Financial performance
                       8.4.3. Product benchmarking
                       8.4.4. Strategic initiatives
                 8.5. Aerus LLC
                       8.5.1. Company overview
                       8.5.2. Financial performance
                       8.5.3. Product benchmarking
                       8.5.4. Strategic initiatives
                 8.6. Panasonic Corporation
                       8.6.1. Company overview
                       8.6.2. Financial performance
                       8.6.3. Product benchmarking
                       8.6.4. Strategic initiatives
                 8.7. Hamilton Beach Brands, Inc.
                       8.7.1. Company overview
                       8.7.2. Financial performance
                       8.7.3. Product benchmarking
                       8.7.4. Strategic initiatives
                 8.8. Whirlpool Corporation
                       8.8.1. Company overview
                       8.8.2. Financial performance
                       8.8.3. Product benchmarking
                       8.8.4. Strategic initiatives
                 8.9. Daikin Industries, Ltd
                       8.9.1. Company overview
                       8.9.2. Financial performance
                       8.9.3. Product benchmarking
                       8.9.4. Strategic initiatives
                 8.10. Rabbit Air
                       8.10.1. Company overview
                       8.10.2. Financial performance
                       8.10.3. Product benchmarking
                       8.10.4. Strategic initiatives

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