Fitness Platforms For Disabled Market Size Report, 2022-2030
The global Fitness Platforms For Disabled market gathered revenue around USD 1.9 billion in 2021 and market is set to grow USD 11.9 billion by the end of 2030 and is estimated to expand at a modest CAGR of 20.7% during the prediction period 2022 to 2030.
Growth Factors:
A transition from traditional studios and gyms to a virtual fitness trend among the general population and people with disabilities has been witnessed during the COVID-19 pandemic. This, in turn, has increased downloads and usage of fitness live streaming platforms. According to the World Economic Forum, in 2020, the global subscriptions of fitness and health platforms increased by 50.0% among the disabled group. This, in turn, increased the usage rate of fitness platforms.
Moreover, the growing trend of online fitness training among people with various disability types, including difficulties in hearing, vision, mobility, and many other functions, is driving the market.Increasing awareness regarding health and wellness among the disabled population is also driving the market.Moreover, the prevalence of disability is rising and is estimated to affect over 15.0% of the global population according to a report published by the WHO in 2020. Conflict and poverty are the two key factors responsible for high rates of disability in developing countries. The prevalence of disability is continuously increasing in the industrialized sectors with the aging population.
In 2019, as per an annual survey conducted by the U.S. Census Bureau under American Community Survey (ACS), nearly 12.8% of the U.S. population in 2019 is anticipated to be registered under people with disabilities. In addition, Europe constitutes about 39.0 million disabled people in 2019 as reported by CSR Europe, wherein Britain accounts for approximately 11.0 million disabled people. However, Saudi Arabia registered the lowest rates of disability prevalence globally, which is 8.0%. In addition, Asian countries are witnessing a high incidence of disability and account for the highest number of prevalent populations estimated above 135.0 million people with disability in 2019.
Additionally, the growing geriatric population has been one of the key reasons behind the increasing prevalence of disability. For instance, the aging U.S. population has led to an increase in the prevalence of people with disabilities. In 2016, the U.S. accounted for less than 1.0% of the population under 5 years with a disability. Likewise, for individuals aged 5 to 17 years, the prevalence rate for disability was valued at 5.6%. Moreover, for people aged 18 to 64 years, the prevalence rate was registered to be nearly 10.6%, and it is 35.2% in people aged 65 years and older. In addition, as per the CDC estimates, nearly 61.0 million adults in the U.S. had disabilities in 2021. This has pushed tech giants, such as Google, Apple, and Microsoft, to launch products and services that are more accessible to this target population.
Moreover, the high economic spending power of the disability community is responsible for the revenue growth in the market. The global disability purchasing market was valued at approximately USD 8.0 trillion in 2020, depicting that PWDs control a significant amount in spending. PWDs and their families, along with friends, represent nearly 73.0% of the consumers who are critical in making purchasing decisions. As per a report—A Hidden Market: The Purchasing Power of People With Disabilities—published by the American Institutes for Research (AIR), about 64.0 million people in the U.S. were registered with at least one disability, and nearly 35.0% of this population comprised people of working age, aged 16 to 65 years, who are earning income via direct employment or additional support and benefits.
Report Coverage
| Report Scope | Details |
| Market Size | USD 11.9 billion by 2030 |
| Growth Rate | CAGR of 20.7% From 2022 to 2030 |
| Base Year | 2021 |
| Forecast Period | 2022 to 2030 |
| Report coverage | Growth Factors, Revenue Status, Competitive Landscape, and Future Trends |
| Segments Covered | Type, Platform, Device, region |
| Regional Scope | North America, Europe, Asia Pacific, Latin America, Middle East & Africa (MEA) |
| Companies Mentioned | Apple, Inc.; Kakana; Adaptive Yoga LiveChampion’s Rx; Evolve21; Kym Nonstop; Exercise Buddy, LLC; Special Olympics; YouTube; Hulu, LLC |
By Type Analysis
The exercise and weight loss segment held the largest revenue share of over 50.0%. This growth can be attributed to the increasing number of companies focusing on introducing innovative platforms for weight loss and sticking to the daily workout routine among people with disabilities.
The majority of the exercise and weight loss plans offered by these fitness platforms are personalized for users. These platforms supply customized recommendations on food consumption and physical activity, which aid in weight loss. The introduction of advanced technologies further aids the market growth.
The activity tracking segment is expected to register the highest CAGR over the forecast period. This can be attributed to the high demand for wearable health and fitness tracking systems among people with disabilities and the launch of new activity tracking devices.
Tracking health and fitness through apps and gadgets has become popular among people with disabilities in the past years, which is leading to an increase in the consumer pool. Users can access Do It Yourself (also termed as DIY) insights for diet and gain information about the impact of physical exercise on their health.
By Platform Analysis
The iOS segment held the largest revenue share of over 50.0%. An increase in the adoption of iOS among target consumers is a major parameter contributing to the segment growth. Approximately, 26% of iPhone, iPod, and iPad users installed the iOS 14 updates within 5 days of its release in September 2020.
The android segment is expected to expand at the fastest CAGR over the forecast period. This growth can be attributed to the high usage rate of Android smartphones among people with disabilities. The introduction of technological upgrades in android platforms has further aided their adoption.
By Device Analysis
The smartphones segment held the largest revenue share of over 65.0%. This can be attributed to an increase in the adoption of smartphones among U.S. consumers in the past few years. According to Pew Research Center, the U.S. population using smartphones has increased from 59% in 2014 to 81% in 2019.
An increase in the adoption of smartphones is expected to proportionately scale up the use of fitness platforms. An increase in the penetration of smartphones worldwide, coupled with the growing awareness regarding fitness among the disabled population, is expected to drive the use of fitness platforms over the forecast period.
The wearable devices segment is expected to expand at the fastest CAGR over the forecast period. Wearable devices enable people with disabilities to easily perform daily tasks, such as browsing the web, sending emails, and using social media and fitness platforms for daily physical activities through voice-activation and gesture controls.
By Regional Analysis
North America held the largest revenue share of over 30.0% in 2021. The growing awareness regarding fitness and daily health monitoring among the disabled has led to an increase in the adoption of fitness platforms in the region.
Asia Pacific is expected to expand at the fastest CAGR during the forecast period. Many countries in this region are adopting virtual fitness strategies to deliver exercise/workout plans for people with disabilities with better outcomes.
Competitive Rivalry
Foremost players in the market are attentive on adopting corporation strategies to enhance their market share. Some of the prominent tactics undertaken by leading market participants in order to sustain the fierce market completion include collaborations, acquisitions, substantial spending in R&D and the improvement of new-fangled products or reforms among others.
Major manufacturers & their revenues, percentage splits, market shares, growth rates and breakdowns of the product markets are determined through secondary sources and verified through the primary sources.
Some of the prominent players in the Fitness Platforms For Disabled Market include:
Key Players
Segments Covered in the Report
This research report offers market revenue, sales volume, production assessment and prognoses by classifying it on the basis of various aspects. Further, this research study investigates market size, production, consumption and its development trends at global, regional, and country level for the period of 2017 to 2030 and covers subsequent region in its scope:
Market Segmentation
By Geography
North America
Europe
Asia Pacific
Latin America
Middle East & Africa (MEA)
Key Points Covered in Fitness Platforms For Disabled Market Study:
Cross-segment Market Size and Analysis for Mentioned Segments
Additional Company Profiles
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Additional Countries (Apart
From Mentioned Countries)
Country/Region-specific Report
Go To Market Strategy
Region Specific Market DynamicsRegion Level Market Share Import Export AnalysisProduction AnalysisOthers