Luxury Bath And Body Products Market (By Product: Body Oil, Body Lotions & Creams, Body Washes; By Distribution Channel: Online, Offline) - Global Industry Analysis, Size, Share, Growth, Trends, Revenue, Regional Outlook 2022 – 2030

The global luxury bath and body products market size was valued at USD 13.50 billion in 2021, and is predicted to be worth around USD 30.70 billion by 2030, registering a CAGR of 7.9% during the forecast period 2022 to 2030.

Growth Factors:

Increased self-care trends and rising demand for luxury products such as lotions, shower gels, and body wash are driving the market. Furthermore, the increasing number of product launches in the premium category of lotions and creams is projected to attract millennials and youngsters.

The market is driven by the growing consumer preference for natural or chemical-free products. Millennials have radically reshaped the skincare market as they demand authenticity, a means of self-expression, and a reliance on social media.With a growing focus on luxury and essential body and bath products, an increasing number of companies have been offering a wide range of products in different markets. For instance, in July 2020, Amorepacific Group expanded the offerings of premium body care brand Sulwhasoo in India exclusively with Nykaa. Such product offerings also prompt consumers to buy luxury skincare products, which has been a prominent factor driving the market in the forecast period.

Consumer preference for high-quality products has led to an increase in the willingness to spend a higher amount on luxury bath and body products. Thus, high-priced premium bath and body products are gaining traction in the market. These products contain biologically active ingredients such as ferulic acid and essential oils such as baobab oil, moringa oil, and vitamins, which claim to have a physiological effect on the skin and offer both relaxing and calming benefits to the body.

Report Coverage

By Product Analysis

Body lotions and creams held the largest revenue share of over 35.0% in 2021 and are expected to maintain their lead over the forecast period. An increasing number of millennials and Gen Z are willing to pay a premium price for body lotions and creams that contain complexion-improving niacinamide that benefits the skin, offer 24-hour nourishment and hydration, contain essential vitamins like A, C, and E, and restore smooth texture and firmness.

The body oil segment is projected to register the second-fastest growth rate of 8.0% from 2022 to 2030. Aromatherapy is gaining popularity as a medical replacement to relieve symptoms such as pain, anxiety, and insomnia.

By Distribution Channel Analysis

The offline distribution channel held the largest revenue share of over 70.0% in 2021. The increased focus on self-care has driven consumers’ interest in luxury bath products, which has led major offline retailers, including prominent supermarket chains such as Walmart and Costco Wholesale Corporation, that stock and sell a range of luxury products to witness a surge in the sale, which is driving the offline segment.

The online distribution channel is projected to register the fastest CAGR of 10.0% from 2022 to 2030. Online channels have been gaining popularity over the past years owing to the growing prevalence of online shopping across the globe. 

By Regional Analysis

North America held the largest revenue share of over 25.0% in 2021. Manufacturers of luxury skincare products such as Tata Harper and Onsen Secret are focusing on developing sustainable body lotions and butter made of organic ingredients to cater to the changing consumer preferences.

Asia Pacific is expected to register the fastest CAGR of 8.7% from 2022 to 2030. An increasing number of consumers are seeking luxury products for bathing and personal use owing to the spa-style and aromatherapy indulgence that they offer. 

Europe is expected to witness significant growth from 2022 to 2030. The growing trend of natural and organically manufactured products has fueled the consumer demand for luxury bath and body products. 

Competitive Rivalry

Foremost players in the market are attentive on adopting corporation strategies to enhance their market share. Some of the prominent tactics undertaken by leading market participants in order to sustain the fierce market completion include collaborations, acquisitions, substantial spending in R&D and the improvement of new-fangled products or reforms among others.

Major manufacturers & their revenues, percentage splits, market shares, growth rates and breakdowns of the product markets are determined through secondary sources and verified through the primary sources.

• Company Overview
• Company Market Share/Positioning Analysis
• Product Offerings
• Financial Performance
• Recent Initiatives
• Key Strategies Adopted by Players
• Vendor Landscape
• List of Suppliers
• List of Buyers

Some of the prominent players in the Luxury Bath And Body Products Market include:

• The Estée Lauder Companies Inc.
• Chanel Limited
• Aromatherapy Associates
• Kao Corporation 
• Diptyque
• Chantecaille (UK) Ltd.
• Susanne Kaufmann
• Omorovicza
• Augustinus Bader
• Tata Harper
• Bamford
• This Works Products Limited 

Segments Covered in the Report

This research report offers market revenue, sales volume, production assessment and prognoses by classifying it on the basis of various aspects. Further, this research study investigates market size, production, consumption and its development trends at global, regional, and country level for the period of 2017 to 2030 and covers subsequent region in its scope:

Market Segmentation

• By Product
• Body Oil
• Body Lotions & Creams
• Body Washes
• Others
• By Distribution Channel
• Online
• Offline

By Geography

North America

• U.S.
• Canada

Europe

• Germany
• France
• United Kingdom
• Rest of Europe

Asia Pacific

• China
• Japan
• India
• Southeast Asia
• Rest of Asia Pacific

Latin America

• Brazil
• Rest of Latin America

Middle East & Africa (MEA)

• GCC
• North Africa
• South Africa
• Rest of Middle East & Africa

Research Methodology

In the study, a unique research methodology is utilized to conduct extensive research on the growth of the Luxury Bath And Body Products market, and reach conclusions on the future growth parameters of the market. This research methodology is a combination of primary and secondary research, which helps analysts ensure the accuracy and reliability of the conclusions.

Secondary resources referred to by analysts during the production of the Luxury Bath And Body Products market study are as follows - statistics from government organizations, trade journals, white papers, and internal and external proprietary databases. Analysts have also interviewed senior managers, product portfolio managers, CEOs, VPs, marketing/product managers, and market intelligence managers, all of whom have contributed to the development of this report as a primary resource.

Comprehensive information acquired from primary and secondary resources acts as a validation from companies in the market, and makes the projections on the growth prospects of the Luxury Bath And Body Products markets more accurate and reliable.

Secondary Research

It involves company databases such as Hoover's: This assists us recognize financial information, structure of the market participants and industry competitive landscape.

The secondary research sources referred in the process are as follows:

• Governmental bodies, and organizations creating economic policies
• National and international social welfare institutions
• Company websites, financial reports and SEC filings, broker and investor reports
• Related patent and regulatory databases
• Statistical databases and market reports
• Corporate Presentations, news, press release, and specification sheet of Manufacturers

Primary Research

Primary research includes face-to face interviews, online surveys, and telephonic interviews.

• Means of primary research: Email interactions, telephonic discussions and Questionnaire based research etc.
• In order to validate our research findings and analysis we conduct primary interviews of key industry participants. Insights from primary respondents help in validating the secondary research findings. It also develops Research Team’s expertise and market understanding.

Industry participants involved in this research study include:

• CEOs, VPs, market intelligence managers
• Procuring and national sales managers technical personnel, distributors and resellers
• Research analysts and key opinion leaders from various domains

Key Points Covered in Luxury Bath And Body Products Market Study:

• Growth of Luxury Bath And Body Products in 2022
• Market Estimates and Forecasts (2017-2030)
•  Brand Share and Market Share Analysis
•  Key Drivers and Restraints Shaping Market Growth
•  Segment-wise, Country-wise, and Region-wise Analysis
•  Competition Mapping and Benchmarking
•  Recommendation on Key Winning Strategies
•  COVID-19 Impact on Demand for Luxury Bath And Body Products and How to Navigate
•  Key Product Innovations and Regulatory Climate
•  Luxury Bath And Body Products Consumption Analysis
•  Luxury Bath And Body Products Production Analysis
•  Luxury Bath And Body Products and Management