Portable Generator Market (By Product: Diesel, and Gaseous; By Application: Commercial, Industrial and Residential)- Global Industry Analysis, Share, Growth, Regional Outlook and Forecasts, 2022-2030

The global portable generator market gathered revenue around USD 5.1 billion in 2021 and market is set to grow USD 7.01 billion by the end of 2030 and is estimated to expand at a modest CAGR of 5.40% during the prediction period 2022 to 2030.

Growth Factors:

Portable generators generate energy by using a gas-powered engine that generates electricity through an on-board alternator. The extension cords, electric-powered equipment, and appliances can all be plugged into the unit’s power outlets. In general, the more powerful generator, the greater the number of outlet combinations.

The portable generators market is growing due to an increase in demand for low-cost and diesel-fueled generators, preference for natural gas-fueled generators, and increased awareness of portable generators. The portable generators market, on the other hand, is constrained by the short duration of power supply and strict environmental laws regarding the emission of harmful gases from diesel generators.

This research report purposes at stressing the most lucrative growth prospects. The aim of the research report is to provide an inclusive valuation of the Portable generator market and it encompasses thoughtful visions, actualities, industry-validated market findings, historic data, and prognoses by means of appropriate set of assumptions and practice. Global Portable generator market report aids in comprehending market structure and dynamics by recognizing and scrutinizing the market sectors and predicted the global market outlook.

Report Coverage

Report Scope Details
Market Size USD  7.01 billion by 2030
Growth Rate CAGR of 5.40% From 2022 to 2030
Base Year 2021
Forecast Period 2022 to 2030
Report coverage Growth Factors, Revenue Status, Competitive Landscape,  and Future Trends
Segments Covered Type, Application, Region
Regional Scope North America, Europe, Asia Pacific, Latin America, Middle East & Africa (MEA)
Companies Mentioned Cummins, Inc, Generac Power Systems Inc, Kohler Co, Multiquip, Inc, WINCOWackerNeuson SE, Harrington Generators International Ltd, Briggs & Stratton Corporation, Caterpillar Inc, Honda Siel Power Products Ltd. 

Portable generator market Dynamics


Aging grid infrastructure is more vulnerable to power outages as electricity transmission and distribution infrastructure is the backbone of the power sector in any country. Transmission systems that are not properly upgraded cannot sustain additional power burden and, in some cases, can also lead to the failure of the system, causing power outage. Transmission and distribution networks in developed countries were laid out quite a while ago, and even with regular maintenance, after a certain age, the infrastructure is bound to weaken. According to the National Association of Regulatory Utility Commissioners US, coal, gas, and nuclear power plants can work efficiently for a span of approximately 40 years.


Power generation through portable generators is limited and can only be used as an alternative to regular power supply. The power generated through gensets can be used for temporary and emergency purposes and cannot replace the power supply from utilities. Generators can handle only a limited load; for increased loads, generators with higher power ratings or additional generators are required. With the increase in load, the corresponding size of the portable generator also increases, thus affecting mobility.


Many OEMs are offering hybrid generators that are essentially internal combustion engines combined with a battery. These hybrid gensets provide power directly to the engine when the load is high, and the battery provides power when the load is less. They reduce the running time of generators, fuel consumption, and noise while offering several advantages over conventional gensets. They are also expected to make inroads into mobile gensets, which are mainly used in residential applications and construction sites.

Dual fuel generators offer advantages of both gas and diesel generators, thus improving the reliability of standby power systems. Dual fuel portable generators mostly run on gas; however, in emergencies, they can run completely on diesel. Several generator manufacturers are adopting dual fuel technology to address diesel engine emission standards and increased operational costs. Conventional diesel generator sets are, therefore, being replaced by dual fuel generators.

COVID-19 Impact Assessment on Market Landscape

The report comprises the scrutiny of COVID-19 lock-down impact on the income of market leaders, disrupters and followers. Since lock down was instigated differently in diverse regions and nations, influence of same is also dissimilar across various industry verticals. The research report offers present short-term and long-term influence on the market to assist market participants across value chain makers to formulate the framework for short term and long-lasting tactics for recovery and by region.

Portable generator market Report empowers readers with all-inclusive market intelligence and offers a granular outline of the market they are operational in. Further this research study delivers exceptional combination of tangible perceptions and qualitative scrutiny to aid companies accomplishes sustainable growth. This report employs industry-leading research practices and tools to assemble all-inclusive market studies, intermingled with pertinent data. Additionally, this report also emphases on the competitive examination of crucial players by analyzing their product portfolio, pricing, gross margins, financial position, growth approaches, and regional occurrence.

Asia Pacific is Assessed to be the Chief Market for Portable Generators

The research report covers important trends and predictions of portable generator products across diverse topographical regions counting North America, Europe, Asia-Pacific, Latin America, and Middle East and Africa.

Asia Pacific signifies profitable growth opportunities for portable generators sector. Asia Pacific is the home to 2 of the rapidly advancing nations such as India and China. As per, Energy Information Administration (EIA), nearby 70% of the upsurge in residential energy consumption arises from Asia-Pacific. This consumption is led by China and India on account of improving standards of living and high demand for energy-using appliances, lighting and equipment. Further, construction sector is on the escalation in India and China owed to present government initiatives including smart cities and green building campaigns. This in turn predicted to support the demand for portable generators across this region.

India is predictable to perceive the fastest relative development in per person residential energy usage due to augmented access to energy sources, thus collective number of power outages in the residential area are likely to upsurge the need for portable generators during years to come.Further, considerable market growth is accredited to the huge demand for portable generators in nations such as the Mexico, U.S., and Puerto Rico.

Additionally, rising number of weather-associated power outages and the cumulative demand for reliable and uninterrupted power supply in developing and developed nations are predicted to boost the global portable generator sector during the estimate period. Cumulative consciousness of global warming has occurred in the rising need for portable generators based a sustainable energy source such as biofuel. It has chemical characteristics analogous to that of petroleum-based fuels and henceforth, it can be used as a direct alternative for diesel fuel

Competitive Rivalry

Foremost players in the market are attentive on adopting corporation strategies to enhance their market share. Some of the prominent tactics undertaken by leading market participants in order to sustain the fierce market completion include collaborations, acquisitions, substantial spending in R&D and the improvement of new-fangled products or reforms among others.

Major manufacturers & their revenues, percentage splits, market shares, growth rates and breakdowns of the product markets are determined through secondary sources and verified through the primary sources.

  • Company Overview
  • Company Market Share/Positioning Analysis
  • Product Offerings
  • Financial Performance
  • Recent Initiatives
  • Key Strategies Adopted by Players
  • Vendor Landscape
  • List of Suppliers
  • List of Buyers

Some of the prominent players in the Portable generator Market include:

  • Cummins, Inc
  • Generac Power Systems Inc
  • Kohler Co
  • Multiquip, Inc
  • WINCOWackerNeuson SE
  • Harrington Generators International Ltd
  • Briggs & Stratton Corporation
  • Caterpillar Inc
  • Honda Siel Power Products Ltd.

Segments Covered in the Report

This research report offers market revenue, sales volume, production assessment and prognoses by classifying it on the basis of various aspects. Further, this research study investigates market size, production, consumption and its development trends at global, regional, and country level for the period of 2017 to 2030 and covers subsequent region in its scope:

By Application

  • Emergency
  • Prime/Continuous

By Based on Fuel

  • Gasoline (Petrol)
  • Diesel
  • Natural Gas
  • Others (LPG, Propane, and Biodiesel)

By Power Rating

  • Below 5 kW
  • 5–10 kW
  • 10–20 kW

By End User

  • Residential
  • Commercial
  • Industrial

By Geography

North America

  • U.S.
  • Canada


  • Germany
  • France
  • United Kingdom
  • Rest of Europe

Asia Pacific

  • China
  • Japan
  • India
  • Southeast Asia
  • Rest of Asia Pacific

Latin America

  • Brazil
  • Rest of Latin America

Middle East & Africa (MEA)

  • GCC
  • North Africa
  • South Africa
  • Rest of Middle East & Africa

Highlights of the Report:

  • Market Penetration: Comprehensive information on the product portfolios of the top players in the market.
  • Product Development/Innovation: Detailed insights on the upcoming technologies, R&D activities, and product launches in the market
  • Competitive Assessment: In-depth assessment of the market strategies, geographic and business segments of the leading players in the market
  • Market Development: Comprehensive information about emerging markets. This report analyzes the market for various segments across geographies
  • Market Diversification: Exhaustive information about new products, untapped geographies, recent developments, and investments in the market

Research Methodology

In the study, a unique research methodology is utilized to conduct extensive research on the growth of the Portable generator market, and reach conclusions on the future growth parameters of the market. This research methodology is a combination of primary and secondary research, which helps analysts ensure the accuracy and reliability of the conclusions.

Secondary resources referred to by analysts during the production of the Portable generator market study are as follows - statistics from government organizations, trade journals, white papers, and internal and external proprietary databases. Analysts have also interviewed senior managers, product portfolio managers, CEOs, VPs, marketing/product managers, and market intelligence managers, all of whom have contributed to the development of this report as a primary resource.

Comprehensive information acquired from primary and secondary resources acts as a validation from companies in the market, and makes the projections on the growth prospects of the Portable generator markets more accurate and reliable.

Secondary Research

It involves company databases such as Hoover's: This assists us recognize financial information, structure of the market participants and industry competitive landscape.

The secondary research sources referred in the process are as follows:

  • Governmental bodies, and organizations creating economic policies
  • National and international social welfare institutions
  • Company websites, financial reports and SEC filings, broker and investor reports
  • Related patent and regulatory databases
  • Statistical databases and market reports
  • Corporate Presentations, news, press release, and specification sheet of Manufacturers

Primary Research

Primary research includes face-to face interviews, online surveys, and telephonic interviews.

  • Means of primary research: Email interactions, telephonic discussions and Questionnaire based research etc.
  • In order to validate our research findings and analysis we conduct primary interviews of key industry participants. Insights from primary respondents help in validating the secondary research findings. It also develops Research Team’s expertise and market understanding.

Industry participants involved in this research study include:

  • CEOs, VPs, market intelligence managers
  • Procuring and national sales managers technical personnel, distributors and resellers
  • Research analysts and key opinion leaders from various domains

Key Points Covered in Portable generator Market Study:

  • Growth of Portable generator in 2022
  • Market Estimates and Forecasts (2017-2030)
  •  Brand Share and Market Share Analysis
  •  Key Drivers and Restraints Shaping Market Growth
  •  Segment-wise, Country-wise, and Region-wise Analysis
  •  Competition Mapping and Benchmarking
  •  Recommendation on Key Winning Strategies
  •  COVID-19 Impact on Demand for Portable generator and How to Navigate
  •  Key Product Innovations and Regulatory Climate
  •  Portable generator Consumption Analysis
  •  Portable generator Production Analysis
  •  Portable generator and Management