Tissue Paper Market Size, Share & Analysis Report, 2022-2030
The global Tissue Paper market gathered revenue around USD 70.1 billion in 2021 and market is set to grow USD 110.4 billion by the end of 2030 and is estimated to expand at a modest CAGR of 5.0% during the prediction period 2022 to 2030.
Growth Factors:
Tissue paper products are playing an important role in providing hygienic, comfortable, and safe lifestyles. Based on product application, attributes such as strength, weight, softness, and absorbency are defined. Tissue paper products serve both, hygiene and sanitation purposes, and are used at homes or in public places (away from home). On the basis of application, tissue papers are manufactured from virgin pulp, recycled pulp, or both. Certain qualities of tissue paper such as softness, moisture absorption, and strength are defined as per the usage. As tissue papers helps reduce bacterial impact and safeguard human life, the demand for tissue paper is increasing exponentially across the world.
This research report purposes at stressing the most lucrative growth prospects. The aim of the research report is to provide an inclusive valuation of the Tissue Paper market and it encompasses thoughtful visions, actualities, industry-validated market findings, historic data, and prognoses by means of appropriate set of assumptions and practice. Global Tissue Paper market report aids in comprehending market structure and dynamics by recognizing and scrutinizing the market sectors and predicted the global market outlook.
Report Coverage
| Report Scope | Details |
| Market Size | USD 110.4 billion by 2030 |
| Growth Rate | CAGR of 5.0% From 2022 to 2030 |
| Base Year | 2021 |
| Forecast Period | 2022 to 2030 |
| Report coverage | Growth Factors, Revenue Status, Competitive Landscape, and Future Trends |
| Segments Covered | Ply, Tissue Grade, Application, Material Source, End Use, Region |
| Regional Scope | North America, Europe, Asia Pacific, Latin America, Middle East & Africa (MEA) |
| Companies Mentioned |
Essity Aktiebolag (publ), Asia Pulp & Paper Group PT, SOFIDEL Group, Georgia-Pacific LLC, Kimberly-Clark Corporation, Wepa Hygieneprodukte GmbH, Cascades USA Inc., Metsä Group, Gulf Paper Manufacturing Company, Procter & Gamble, Napco National, Saudi Paper Manufacturing Co., Indevco Paper Making, Queenex Tissues Factory, Clearwater Paper Corp. |
COVID-19 Impact Assessment on Market Landscape
The report comprises the scrutiny of COVID-19 lock-down impact on the income of market leaders, disrupters and followers. Since lock down was instigated differently in diverse regions and nations, influence of same is also dissimilar across various industry verticals. The research report offers present short-term and long-term influence on the market to assist market participants across value chain makers to formulate the framework for short term and long-lasting tactics for recovery and by region.
Tissue Paper market Report empowers readers with all-inclusive market intelligence and offers a granular outline of the market they are operational in. Further this research study delivers exceptional combination of tangible perceptions and qualitative scrutiny to aid companies accomplishes sustainable growth. This report employs industry-leading research practices and tools to assemble all-inclusive market studies, intermingled with pertinent data. Additionally, this report also emphases on the competitive examination of crucial players by analyzing their product portfolio, pricing, gross margins, financial position, growth approaches, and regional occurrence.
North America to Maintain a Leading Position in the Global Tissue Paper Market
Prior to 2014, the North America tissue paper market failed to grow as per its potential, due to various factors such as the negative impact of retail industries and slowdown in the population growth rate. However, in 2018, the tissue paper market of North America has flourished, owing to an increase in production capacities, raw material prices, and use of advanced technologies. Value added innovation becomes a key of success to drive market growth. For instance,
· In 2016, a U.K.-based company, Better All Around, launched Ora paper towel in the U.S. market. The unique format and key attributes of this towel resulted in easy market penetration.
· In 2017, America’s First Quality Tissue enhanced production capacity by introducing the PrimeLineTAD tissue line. The tissue machine has an annual capacity of 70,000 tonnes, and offers tissue paper under the brand name of PlentyTM.
Tissue consumption in North America has increased mainly due to strong commercial business activities and increase in tissue trading, which propels the growth of the market. The demand for lightweight tissue paper and small-sized sheets has reduced in recent years. Progress in the commercial sector contributes to the major growth of AfH toweling products, which are heavy in weight as compared to the traditional ones.
Inclusion of Advanced Manufacturing Processes to Gain Traction
eTAD and QRT are machines developed recently, and aimed at fulfilling the demand gaps of tissue paper in the market across the world. Key players are investing more on innovation and advanced manufacturing processes for enhancing the tissue paper quality in terms of smoothness, absorptivity, and less energy consumption. eTAD and QRT processes involve the production of structured tissue with varying speed after the wet pressing process. Through the Air Dried (TAD) process gives silky & soft, high quality, and good absorption attributes to the tissue paper, it consumes more energy during manufacturing. NTT technology introduced by Valmet produced structured tissue paper sheets that require less energy. This machine is widely accepted in North America, Europe, and the Middle East.
Global Market Gaining Momentum Due to Growth of Tourism Sector
The tourism sector is providing multiple opportunities for the global tissue paper market. The habit of carrying pocket-sized tissue papers or wet wipes or facial tissues in a handbag or travel kit has become a hygiene maintenance practice for consumers. This helps increase the preference of away-from-home tissue paper. Tissue papers are cost-effective and restricted to single use, and hence, reduce unexpected occurrences of allergies during traveling. Anti-bacterial gel in facial tissues provides a hygienic approach for sweat wipes. The consumption of bath and toilet tissue paper is also gaining traction due to the increasing number of hotels and tourists.
Increasing Affluence of Urban Population to Bolster Demand for Tissue Paper
Increasing urban population and growing concerns among consumers regarding hygiene in order to prevent spreading of harmful diseases are propelling the growth of the tissue paper market, globally. Manufactures and converters identified an increase in the consumption of tissue paper.
Upgrading production capacities and targeting untapped markets are opportunities for market penetration. It has been observed that, the growing and aging population are responsible for driving the growth of the global market. Along with this, changing lifestyles in middle and upper class families contributes to an increase in the consumption of tissue paper. The urban middle class families of China are spending more on living quality life. Increasing health awareness among people is also surging the demand for tissue paper. The growing and geriatric population results in significant demand for hygiene and healthcare products.
Usage of Facial and Bath & Toilet Tissues to Create New Market Opportunities
In the global tissue paper market, the demand for bath and toilet tissue paper is rapidly increasing. However, the market share of bath and toilet tissue paper varies from region to region. It has been witnessed that, in China, the demand for facial tissues and bath tissues, especially in urban conglomerates, is high as compared to kitchen towels, whereas, in North America and Western Europe, consumer preference for kitchen towels is more.
Competitive Rivalry
Foremost players in the market are attentive on adopting corporation strategies to enhance their market share. Some of the prominent tactics undertaken by leading market participants in order to sustain the fierce market completion include collaborations, acquisitions, substantial spending in R&D and the improvement of new-fangled products or reforms among others.
Major manufacturers & their revenues, percentage splits, market shares, growth rates and breakdowns of the product markets are determined through secondary sources and verified through the primary sources.
Some of the prominent players in the Tissue Paper Market include: Essity Aktiebolag (publ), Asia Pulp & Paper Group PT, SOFIDEL Group, Georgia-Pacific LLC, Kimberly-Clark Corporation, Wepa Hygieneprodukte GmbH, Cascades USA Inc., Metsä Group, Gulf Paper Manufacturing Company, Procter & Gamble, Napco National, Saudi Paper Manufacturing Co., Indevco Paper Making, Queenex Tissues Factory, Clearwater Paper Corp, Oji Holdings Corporation, Pudumjee Paper Product Ltd, and Kruger Products
Segments Covered in the Report
This research report offers market revenue, sales volume, production assessment and prognoses by classifying it on the basis of various aspects. Further, this research study investigates market size, production, consumption and its development trends at global, regional, and country level for the period of 2017 to 2030 and covers subsequent region in its scope:
Tissue Paper Market by Ply
Tissue Paper Market by Tissue Grade
Tissue Paper Market by Application
Tissue Paper Market by Material Source
Tissue Paper Market by End Use
By Geography
North America
Europe
Asia Pacific
Latin America
Middle East & Africa (MEA)
Research Methodology
In the study, a unique research methodology is utilized to conduct extensive research on the growth of the Tissue Paper market, and reach conclusions on the future growth parameters of the market. This research methodology is a combination of primary and secondary research, which helps analysts ensure the accuracy and reliability of the conclusions.
Secondary resources referred to by analysts during the production of the Tissue Paper market study are as follows - statistics from government organizations, trade journals, white papers, and internal and external proprietary databases. Analysts have also interviewed senior managers, product portfolio managers, CEOs, VPs, marketing/product managers, and market intelligence managers, all of whom have contributed to the development of this report as a primary resource.
Comprehensive information acquired from primary and secondary resources acts as a validation from companies in the market, and makes the projections on the growth prospects of the Tissue Paper markets more accurate and reliable.
Secondary Research
It involves company databases such as Hoover's: This assists us recognize financial information, structure of the market participants and industry competitive landscape.
The secondary research sources referred in the process are as follows:
Primary Research
Primary research includes face-to face interviews, online surveys, and telephonic interviews.
Industry participants involved in this research study include:
Key Points Covered in Tissue Paper Market Study:
Cross-segment Market Size and Analysis for
Mentioned Segments
Additional Company Profiles (Upto 5 With No Cost)
Additional Countries (Apart From Mentioned Countries)
Country/Region-specific Report
Go To Market Strategy
Region Specific Market DynamicsRegion Level Market Share Import Export AnalysisProduction AnalysisOthers