U.S. Home Healthcare Services Market Size, Share & Trends Analysis Report By Type (Skilled, Unskilled), And Segment- Industry Analysis, Share, Growth, Regional Outlook and Forecasts, 2023-2032

The U.S. home healthcare services market size was estimated at USD 117.91 billion in 2022 and is expected to surpass around USD 236.31 billion by 2032 and poised to grow at a compound annual growth rate (CAGR) of 7.2% during the forecast period 2023 to 2032.

Key Takeaways:

  • The skilled care segment accounted for the largest share in terms of market revenue and is expected to register the fastest CAGR over the forecast period due to the launch of programs, such as Hospitals Without Walls, and the increase in demand for at-home medical services
  • The COVID-19 pandemic has led to increasing adoption of home health services across the nation as it helps in treating patients with professional support at home itself, avoiding the risk of infection. Healthcare facilities are providing care programs such as hospital-at-home and SNF-at-home that is reducing the stress on facilities and saving healthcare expenditure for the patients.
  • Integration of technology in the service portfolio to provide efficient care, and mergers and acquisitions to increase the market presence are some of the key strategies adopted by major players in the market. For instance, in February 2021, Humana Inc. made an agreement with in-home care provider DispatchHealth to provide its patients with home healthcare in Tacoma and Denver. However, the lack of capital acts as a hurdle for certain organizations to enter the market

U.S. Home Healthcare Services Market Report Scope

Report Attribute Details
Market Size in 2023 USD 126.4 Billion
Market Size by 2032 USD 236.31 Billion
Growth Rate From 2023 to 2032 CAGR of 7.2%
Base Year 2022
Forecast Period 2023 to 2032
Segments Covered Type 
Market Analysis (Terms Used) Value (US$ Million/Billion) or (Volume/Units)
Report Coverage Revenue forecast, company ranking, competitive landscape, growth factors, and trends
Key Companies Profiled Kindred Healthcare, LLC; Brookdale Senior Living Inc.; Sunrise Senior Living, LLC; Genesis Healthcare, Inc.; Capital Senior Living Corporation; Diversicare Healthcare Services, Inc.; Senior Care Center; Atria Senior Living, Inc.; Amedisys, Inc.; Home Instead, Inc.

 

Major factors driving the market growth are increasing demand for home healthcare, the high prevalence of chronic diseases, and the launch of innovative payment models by the government. Home healthcare services are currently in demand due to major factors such as the high geriatric population and their preference to stay at home as they age, instead of a medical facility. According to the U.S. Census Bureau, as of 2020 56 million Americans were 65 years or older and their number is expected to reach 84 million by 2040. Moreover, patients who opt for home healthcare services following hospital discharge experience fewer instances of readmission, higher satisfaction, better outcomes, fewer emergency room visits, and lower costs, which prove to be important contributors, apart from high demand, for the growth of home healthcare industry.

The concern of multiple chronic conditions (MCC) among the U.S. population is a major medical and public health challenge. MCCs include a broad array of physical illnesses, such as heart disease, diabetes, respiratory illness, asthma, and arthritis. One of the major contributors to the requirement of home healthcare services in the U.S. is Alzheimer's disease (AD). According to the Alzheimer's Association, the prevalence of individuals aged 65 and older living with Alzheimer's dementia is expected to be around 6.2 million during 2021. Patients with dementias require more annual home health care visits than other older people, making the disease severity a decisive factor for the market growth.

Expansion of the Home Health Value-Based Purchasing (HHVBP) model, declared by CMS in June 2021 in its proposed payment rule for 2022, is a significant change in the home health industry. Initially implemented in 2016 to create financial incentives to improve the quality of care, HHVBP has saved an average of around USD 141 million annually for Medicare since its inception. In addition, CMS has announced the increase of Medicare payments by 1.85% to home health agencies from 2022, which equates to an increase of around USD 360 million, and is expected to increase the affordability of care.

Type Insights

The type segment is categorized into skilled care and unskilled care. In 2022, the skilled care segment held the largest market share in terms of revenue and is expected to register the fastest growth over the forecast period. The nursing care sub-segment of skilled care is benefiting from the introduction of innovative programs such as SNF-at-home by key players, which provides quality care to the patients at the comfort of their homes.

The nursing care provided at home includes disease management, IV medication management, and wound care among others. Considering the benefits of providing nursing at home, service providers are taking initiatives to grow at-home skilled nursing programs, along with acute care models. For instance, South Carolina-based Prisma Health in July 2021 expanded its home recovery care program to its post-acute facility. Implementation of such programs helps patients reduce their hospital stay and in turn reduces the stress on hospital staff.

Primary care refers to healthcare services provided by a physician, generally by the most frequently contacted physician and is beneficial as the care providers are aware of the ongoing history with patients. Providing comprehensive primary care at home has proven to be highly effective in improving patient experience and reducing healthcare costs and encourages providers to establish home health dedicated programs. For instance, Home Based Primary Care (HBPC) is operated by the U.S. Department of Veterans Affairs (VA) to cater increasing veteran population with chronic disabling diseases. Such programs prove effective in reducing inpatient hospital stays and emergency room visits, thus reducing cost.

Key Companies & Market Share Insights

The U.S. home healthcare services market is highly fragmented with the presence of a few major players and a large number of small and medium-sized care providers. One of the major changes witnessed by the industry is the increasing utilization of technology, such as remote health monitoring (RPM) and teleconferencing with the care provider. Technology startups are launching innovative products to facilitate technology integration in-home healthcare services. In July 2021, Home Health Community Organization (HHCO) launched a technology platform to provide tools and other training resources for the skill development of its employees. Some of the prominent players operating in the U.S. home healthcare services market are:

  • Kindred Healthcare, LLC
  • Brookdale Senior Living Inc.
  • Sunrise Senior Living, LLC
  • Genesis Healthcare, Inc.
  • Capital Senior Living Corporation
  • Diversicare Healthcare Services, Inc.
  • Senior Care Center
  • Atria Senior Living, Inc.
  • Amedisys, Inc.
  • Home Instead, Inc.
  • Segments Covered in the Report

This report forecasts revenue growth at country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2018 to 2032. For this study, Nova one advisor, Inc. has segmented the U.S. Home Healthcare Services market.

By  Type 

  • Skilled Care
    • Physician/primary care
    • Nursing Care
    • Physical, Occupational, and/or Speech Therapy
    • Nutritional Support
    • Hospice & Palliative Care
    • Other Skilled Care Services
  • Unskilled Care

Frequently Asked Questions

The U.S. home healthcare services market size was estimated at USD 117.91 billion in 2022 and is expected to surpass around USD 236.31 billion by 2032

The U.S. home healthcare service market is expected to grow at a compound annual growth rate of 7.14% from 2023to 2032

Some key players operating in the U.S. home healthcare service market include Kindred Healthcare, LLC, Brookdale Senior Living Inc., Sunrise Senior Living, LLC, Genesis Healthcare, Inc., Capital Senior Living Corporation, Diversicare Healthcare Services, Inc., Senior Care Center, Atria Senior Living, Inc., Amedisys, Inc., and Home Instead, Inc.

Key factors that are driving the U.S. home healthcare service market growth include increasing demand for cost-effective healthcare alternatives, the high prevalence of chronic diseases, and the launch of innovative payment models by the government.

Chapter 1 Methodology and Scope
                   1.1 Market Segmentation & Scope
                       1.1.1 Estimates and Forecast Timeline
                   1.2 Research Methodology
                   1.3 Information Procurement
                       1.3.1 Purchased database:
                       1.3.2 Nova one advisor Internal Database
                       1.3.3 Secondary sources
                       1.3.4 Primary research
                   1.4 Information or Data Analysis
                   1.5 Market Formulation & Validation
                   1.6 Model Details
                   1.7 List of Secondary Sources
                   1.8 List of Abbreviations
                   1.9 Objectives
                       1.9.1 Objective - 1
                       1.9.2 Objective - 2
                       1.9.3 Objective - 3
Chapter 2 Executive Summary
                   2.1 Market Outlook
                   2.2 Segment Outlook
Chapter 3 Market Variables, Trends & Scope
                   3.1 Market Lineage Outlook
                       3.1.1 Parent market outlook
                   3.2 Penetration & Growth Prospect Mapping
                   3.3 Market Dynamics
                       3.3.1 Market driver analysis
                       3.3.2 Market restraint analysis
                   3.4 U.S. Home Healthcare Services Industry Analysis - Porter’s
                       3.4.1 Bargaining power of buyers
                       3.4.2 Bargaining power of suppliers
                       3.4.3 Competitive rivalry
                       3.4.4 Threat of new entrants
                       3.4.5 Threat of substitutes
                   3.5 U.S. Home Healthcare Services Industry Analysis - PEST
                       3.5.1 Political & legal landscape
                       3.5.2 Economic & social landscape
                       3.5.3 Technological landscape
                   3.6 Regulatory & Reimbursement Scenario
                   3.7 Qualitative Analysis: Impact of COVID-19 on U.S. Home Healthcare Services Market
Chapter 4 U.S. Home Healthcare Services Market: Type Analysis
                   4.1 U.S. Home Healthcare Service Market Type Share Analysis, 2023 & 2032
                   4.2 U.S. Home Healthcare Service Market: Type Segment Dashboard
                   4.3 Market Size & Forecasts and Trend Analyses, Type Segment, 2020 to 2032
                       4.3.1 Skilled Care
                           4.3.1.1 Skilled care market, 2020 - 2032
                           4.3.1.2 Physician/primary care
                               4.3.1.2.1 Physician/primary care market, 2020 - 2032
                           4.3.1.3 Nursing care
                               4.3.1.3.1 Nursing care market, 2020 - 2032
                           4.3.1.4 Physical, occupational, and/or speech therapy
                               4.3.1.4.1 Physical, occupational, and/or speech therapy market, 2020 - 2032
                           4.3.1.5 Nutritional support
                               4.3.1.5.1 Nutritional support market, 2020 - 2032
                           4.3.1.6 Hospice & palliative care
                               4.3.1.6.1 Hospice & palliative care market, 2020 - 2032
                           4.3.1.7 Other skilled care services
                               4.3.1.7.1 Other skilled care services market, 2020 - 2032
                       4.3.2 Unskilled Care
                           4.3.2.1 Unskilled care market, 2020 - 2032
Chapter 5 Competitive Analysis
                   5.1 Recent Developments & Impact Analysis, by Key Market Participants
                   5.2 Competition Categorization (Key Innovators, Market Leaders, Emerging Players)
                   5.3 Company Market Position Analysis
                   5.4 Company Profiles
                       5.4.1 Kindred Healthcare, LLC
                           5.4.1.1 Company overview
                           5.4.1.2 Financial performance
                           5.4.1.3 Service benchmarking
                           5.4.1.4 Strategic initiatives
                           5.4.1.5 SWOT analysis
                       5.4.2 Brookdale Senior Living Inc.
                           5.4.2.1 Company overview
                           5.4.2.2 Financial performance
                           5.4.2.3 Service benchmarking
                           5.4.2.4 Strategic initiatives
                           5.4.2.5 SWOT analysis
                       5.4.3 Sunrise Senior Living, LLC
                           5.4.3.1 Company overview
                           5.4.3.2 Financial performance
                           5.4.3.3 Service benchmarking
                           5.4.3.4 Strategic initiatives
                           5.4.3.5 SWOT analysis
                       5.4.4 Genesis Healthcare, Inc.
                           5.4.4.1 Company overview
                           5.4.4.2 Financial performance
                           5.4.4.3 Service benchmarking
                           5.4.4.4 Strategic initiatives
                           5.4.4.5 SWOT analysis
                       5.4.5 Capital Senior Living Corporation
                           5.4.5.1 Company overview
                           5.4.5.2 Financial performance
                           5.4.5.3 Service benchmarking
                           5.4.5.4 Strategic initiatives
                           5.4.5.5 SWOT analysis
                       5.4.6 Diversicare Healthcare Services, Inc.
                           5.4.6.1 Company overview
                           5.4.6.2 Financial performance
                           5.4.6.3 Service benchmarking
                           5.4.6.4 Strategic initiatives
                           5.4.5.5 SWOT analysis
                       5.4.7 Senior Care Center
                           5.4.7.1 Company overview
                           5.4.7.2 Service benchmarking
                           5.4.7.3 Strategic initiatives
                       5.4.8 Atria Senior Living, Inc.
                           5.4.8.1 Company overview
                           5.4.8.2 Service benchmarking
                           5.4.8.3 Strategic initiatives
                       5.4.9 Amedisys, Inc.
                           5.4.9.1 Company overview
                           5.4.9.2 Financial performance
                           5.4.9.3 Service benchmarking
                           5.4.9.4 Strategic initiatives
                           5.4.9.5 SWOT analysis
                       5.4.10 Home Instead, Inc.
                           5.4.10.1 Company overview
                           5.4.10.2 Service benchmarking
                           5.4.10.3 Strategic initiatives

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