North America Digital Health Market Size, Share & Trends Analysis Report By Technology (Tele-healthcare, mHealth, Healthcare Analytics), By Component (Software, Services), By Region (Canada, U.S.), And Segment - Industry Analysis, Share, Growth, Regional Outlook and Forecasts, 2023-2032

The North America digital health market size was estimated at USD 94.6 billion in 2022 and is expected to surpass around USD 478.59 billion by 2032 and poised to grow at a compound annual growth rate (CAGR) of 17.6% during the forecast period 2023 to 2032.

North America Digital Health Market Size, 2023 to 2032

Key Takeaways:

  • The telehealthcare segment accounted for the highest share of more than 43.2% of the total revenue in 2022. 
  • The services component segment dominated the market in 2022 and accounted for the largest share of more than 32.4% of the overall revenue. 
  • However, the software segment will record the fastest CAGR over the forecast period due to rising demand for functionally improved software for better remote healthcare services and a rapid increase in the development of software with diverse healthcare applications by the manufacturers
  • The mandatory social distancing practices due to the COVID-19 pandemic and the lack of face-to-face consultation between healthcare providers and patients have made digital health the safest interactive platform for disease management in 2020
  • In addition, the rapid development of technology, such as mHealth, telemedicine, telecare, and digital systems, boosted the market growth during this period
  • Furthermore, a high preference for telehealth platforms for virtual health consultation and remote patient monitoring services also fueled the market growth during the COVID-19 pandemic
  • For instance, according to the U.S. Department of Health and Human Services (HHS) report, in December 2022, the Medicare visits through telehealth increased by 54.7 million in 2020 from approximately 840,000 in 2021

North America Digital Health Market Report Scope

Report Coverage Details
Market Size in 2023 USD 111.25 Billion
Market Size by 2032 USD 478.59 Billion
Growth Rate From 2023 to 2032 CAGR of 17.6%
Base Year 2022
Forecast Period 2023 to 2032
Segments Covered Technology, Component, Region
Market Analysis (Terms Used) Value (US$ Million/Billion) or (Volume/Units)
Report Coverage Revenue forecast, company ranking, competitive landscape, growth factors, and trends
Key Companies Profiled Cerner Corp.; Allscripts; Apple Inc; Telefonica S.A.; McKesson Corp.; Epic Systems Corp.; QSI Management, LLC; AT&T; Vodafone Group; Airstrip Technologies; Google, Inc; Samsung Electronics Co. Ltd; Hims; Orange; Qualcomm Technologies, Inc; Softserve; MQure; Computer Programs and Systems, Inc; Vocera Communications; IBM Corp.; CISCO Systems, Inc.

 

Favorable consumer perception on telehealth usage is increasing the willingness of healthcare service providers to use digital health and regulatory changes are enabling better reimbursement. These are some of the major factors anticipated to drive the market growth over forecast periods. In addition, the shortage of medical professionals, the growing geriatric population, and the increasing prevalence of chronic diseases, such as diabetes, cancer, and Cardiovascular Disorders (CVDs), are also expected to boost the adoption of remote patient monitoring platforms over the years.

Moreover, high penetration of smartphones and the internet, improved healthcare digitalization, increasing preference for virtual healthcare services are some factors supporting the market growth. Furthermore, increasing digital transformation of healthcare systems incorporating hardware, software, and services is anticipated to boost the market growth. The growing demand for efficient and quick healthcare services using smartphones and other platforms, such as computers and tablets, is further expected to complement the industry growth. A rise in smartphone users and the frequent launch of novel mobile healthcare apps with better functionality are also supporting the market growth.

For instance, in August 2021, Abbott received the U.S. Food and Drug Administration (FDA) approval for its iPhone-compatible FreeStyle Libre 2 iOS application for Continuous Glucose Monitoring (CGM). This app enables remote monitoring of glucose readings of patients and gets real-time alarms to manage diabetes. The growing prevalence of several chronic diseases, such as cancer, heart disease, hypertension, stroke, diabetes, and respiratory diseases, which can lead to hospitalization or long-term care, is also driving the market. The shortage of healthcare professionals and the growing requirement for long-term care for chronic disease patient management boosts the preference for remote patient monitoring services, which, in turn, is anticipated to fuel the market growth over the coming years.

For instance, according to The U.S. Centers for Disease Control and Prevention (CDC), 6 in 10 Americans have at least one chronic disease. Furthermore, according to the National Health Council report, more than 40% of the population in the U.S. is affected by incurable or ongoing chronic diseases. In addition, the digital healthcare platforms enable virtual consultation among the healthcare professionals and patients, which provides benefits, such as shorter hospital stay, self-management, improvement in the quality of life, and reduction in healthcare expenses, thereby driving the market growth. Furthermore, increasing government initiatives on the development of virtual healthcare platforms to provide services & support for better patient care in remote locations, through online social platforms, and mobile device apps are also driving the market growth.

For instance, in August 2021, the U.S. government invested USD 19 million to expand telehealth quality nationwide and improve telehealth services in rural and other underserved communities. Such types of initiatives through digital platforms by the government to provide improved health quality and timely clinical assessment and treatment to the most vulnerable populations of the region are, in turn, anticipated to accelerate the market growth. The government-imposed shutdown and lockdowns in the region and increased usage of remote healthcare services through digital health platforms during the COVID-19 pandemic drove the market growth in 2020.

In addition, the rapid advancement of information and communication technology using portable electronic devices for remote patient monitoring and Electronic Health Records (EHRs) management to improve the decision-making process without in-person visits, in turn, boosted the market growth during the pandemic. The COVID-19 pandemic has made digital health platforms, such as telehealth, mHealth, telemedicine, and telecare, the basic need for healthcare providers and patients with chronic diseases. Benefits of remote healthcare platforms, such as the reduced risk of direct contamination of pathogens, improved access to care, and minimized use of healthcare resources, have also propelled the market growth in 2020.

Technology Insights

The telehealthcare segment accounted for the highest share of more than 43.2% of the total revenue in 2022. This share is attributed to the high adoption of the technology for treating, diagnosing, and controlling diseases during the COVID-19 pandemic. The segment is also anticipated to register the fastest CAGR over the forecast years due to the increased preference by patients and healthcare providers to use low-cost virtual disease management using telehealth platforms. In addition, growing promotion by the medical professionals to adopt telehealth platforms for better patient engagement is anticipated to drive the segment further during the forecast years.

Increasing investments by manufacturers to develop improved telehealth platforms for better remote patient monitoring and self-diagnostics services also support the segment growth. For instance, in January 2021, Teladoc Health and Dexcom collaborated and introduced CGM technology to offer real-time health recommendations for Type 2 diabetic patients. In addition, the broad application of the telehealth platform to manage several disease conditions of vulnerable people and patients from remote locations is anticipated to accelerate the segment growth during the forecast years

Component Insights

The services component segment dominated the market in 2022 and accounted for the largest share of more than 32.4% of the overall revenue. This share is attributed to the growing preference for training, staffing, resource allocation, optimization, and maintenance of digital health platforms. The increasing services of post-installation and pre-installation of the healthcare component offered by the key players are also expected to accelerate the segment growth over the forecast years. In addition, increasing expectations of the consumers to get better digital platforms and the growing focus of market players on providing better services are the major factors expected to drive the segment growth over the forecast period.

On the other hand, the fastest growth rate is expected from the software segment over the forecast years owing to the rapid development of improved healthcare software by key market players. In addition, rapid adoption of several applications or software among providers, patients, healthcare institutions, and insurance payers is anticipated to drive the growth of this segment over the years to come. Moreover, the increasing trend of healthcare digitalization and the introduction of new software are anticipated to fuel the segment growth further during the estimated period.

Key Companies & Market Share Insights

The key players are focusing on the development of improved digital components to broaden their service and product portfolio and hold a higher revenue share in the market. The increasing industry consolidation activities, such as mergers, collaborations & partnerships, and product innovation strategies, by key players to expand their product portfolios are among the major factors expected to support market growth over the forecast years.

In addition, growing product launch and acquisition activities by the leading industry players to increase their revenue share will drive the market over the coming years. For instance, in March 2020, Allscripts introduced FollowMyHealth, a telehealth platform to help the healthcare organizations in the U.S. with virtual patient visits during the COVID-19 pandemic. Some of the prominent players in the North America digital health market include:

  • Cerner Corp.
  • Allscripts
  • Apple, Inc
  • Telefonica S.A.
  • McKesson Corp.
  • Epic Systems Corp.
  • QSI Management, LLC
  • AT&T
  • Vodafone Group
  • Airstrip Technologies
  • Google, Inc.
  • Samsung Electronics Co. Ltd.
  • Hims
  • Orange
  • Softserve
  • Qualcomm Technologies, Inc.
  • MQure
  • Computer Programs and Systems, Inc.
  • Vocera Communications
  • IBM Corp.
  • Cisco Systems Inc.

Segments Covered in the Report

This report forecasts revenue growth at country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2018 to 2032. For this study, Nova one advisor, Inc. has segmented the North America Digital Health market.

By Technology 

  • Tele-healthcare
    • Tele-care
      • Activity Monitoring
      • Remote Medication Management
    • Telehealth
      • LTC Monitoring
      • Video Consultation
  • mHealth
    • Wearables
      • BP Monitors
      • Glucose Meters
      • Pulse Oximeters
      • Sleep Apnea Monitors
      • Neurological Monitors
      • Activity Trackers/Actigraphs
    • mHealth Apps
      • Medical Apps
      • Fitness Apps
    • Services
      • mHealth Service, By Type
        • Monitoring Services
          • Independent Aging Solutions
          • Chronic Disease Management & Post-Acute Care Services
        • Diagnosis Services
        • Healthcare Systems Strengthening Services
        • Others
      • mHealth Services, By Participants
        • Mobile Operators
        • Device Vendors
        • Content Players
        • Healthcare Providers
  • Healthcare Analytics
  • Digital Health Systems
    • EHR
    • E-Prescribing Systems

By Component 

  • Software
  • Hardware
  • Services

By Regional 

  • North America
    • U.S
    • Canada

Frequently Asked Questions

The North America digital health market size was estimated at USD 94.6 billion in 2022 and is expected to surpass around USD 478.59 billion by 2032

The North America digital health market is expected to grow at a compound annual growth rate of 17.6% from 2023 to 2032

Some key players operating in the North America digital health market include Apple Inc.; AirStrip Technologies; Allscripts; Google Inc.; Orange; Qualcomm Technologies Inc.; Mqure; Samsung Electronics Co. Ltd.; Telefonica S.A.; Vodafone Group; Cerner Corporation; and McKesson Corporation.

Key factors that are driving the North America digital health market growth include favorable consumer perception of telehealth use increased willingness of healthcare service providers to use digital health and regulatory changes enabling reimbursement.

Chapter 1 Methodology and Scope
                  1.1 Market Segmentation and Scope
                  1.2 Market Definition
                      1.2.1 Telecare
                      1.2.2 Telehealth
                      1.2.3 mHealth wearables
                      1.2.4 mHealth apps
                      1.2.5 mHealth services
                      1.2.6 Healthcare analytics
                      1.2.7 Digital health systems
                  1.3 Research Methodology
                      1.3.1 Information Procurement
                          1.3.1.1 Purchased database:
                          1.3.1.2 Nova one advisor internal database
                      1.3.2 Primary Research:
                  1.4 Research Scope and Assumptions
                  1.5 List to Data Sources
Chapter 2 Executive Summary
                  2.1 Market Outlook
                  2.2 Technology Outlook
                  2.3 Component Outlook
                  2.4 Regional Outlook
                  2.5 Competitive Outlook
                  2.6 Digital Health Market Snapshot
Chapter 3 North America Digital Health Market Variables, Trends & Scope
                  3.1 Penetration and Growth Prospect Mapping
                  3.2 Market Dynamics
                      3.2.1 Market Driver Analysis
                          3.2.1.1 Increasing adoption of digital healthcare
                          3.2.1.2 Rise in artificial intelligence, IoT, and big data
                          3.2.1.3 Growing adoption of mobile health applications
                          3.2.1.4 Supportive initiatives and increasing strategic alliances
                      3.2.1.5 High penetration of smartphones
                      3.2.2 Market Restraint Analysis
                          3.2.2.1 Cybersecurity and privacy concerns
                      3.2.3 Market Challenges
                          3.2.3.1 Digital health technology unable to deliver the promised results
                  3.3 Digital Health Market Analysis Tools
                      3.3.1 Industry Analysis - Porter’s
                          3.3.1.1 Bargaining power of the suppliers - Moderate
                          3.3.1.2 Bargaining power of the buyers - Moderately High
                          3.3.1.3 Threats of substitution - Low
                          3.3.1.4 Threats from new entrants - Moderate
                          3.3.1.5 Competitive rivalry - High
                      3.3.2 PEST Analysis
                          3.3.2.1 Political Landscape
                          3.3.2.2 Economic Landscape
                          3.3.2.3 Social Landscape
                          3.3.2.4 Technology Landscape
                  3.4 Regulatory Landscape
                      3.4.1 North America
                  3.5 Technology Landscape
                      3.5.1 Pipeline analysis (Upcoming technologies)
                  3.6 Impact of COVID-19 on North America Digital Health Market
Chapter 4 North America Digital Health Market: Competitive Landscape Analysis
                  4.1 Recent Developments & Impact Analysis, by Key Market Participants
                  4.2 Company/Competition Categorization (Key innovators, Market leaders, Emerging players)
                  4.3 Vendor Landscape
                      4.3.1 A partial list of key distributors and channel partners
                      4.3.2 Key customers
                      4.3.3 Key company market share analysis, 2023
                      4.3.4 Public Companies
                          4.3.4.1 Company Market Position Analysis (Geographic Presence, Product Portfolio, Key Alliance, Industry Experience)
                          4.3.4.2 Company market share analysis
                          4.3.4.3 Market differentiators
                      4.3.5 Private companies
                          4.3.5.1 List of key emerging companies
                          4.3.5.2 Regional network map
                          4.3.5.3 Company market positon analysis (Geographic Presence, Product Portfolio, Key Alliance, Industry Experience)
Chapter 5 North America Digital Health Market: Technology Estimates & Trend Analysis
                  5.1 North America Digital Health Market: Technology Movement Analysis 2023 & 2032
                  5.2 Tele-healthcare
                      5.2.1 Tele-healthcare market estimates and forecasts, 2020 - 2032
                      5.2.2 Telecare
                          5.2.2.1 Telecare market estimates and forecasts, 2020 - 2032
                          5.2.2.2 Activity monitoring
                              5.2.2.2.1 activity monitoring market estimates and forecasts, 2020 - 2032
                          5.2.2.3 Remote Medication Management
                              5.2.2.3.1 Remote medication management market estimates and forecasts, 2020 - 2032
                      5.2.3 Telehealth
                          5.2.3.1 Telehealth market estimates and forecasts, 2020 - 2032
                          5.2.3.2 Long-term Care (LTC) Monitoring
                              5.2.3.2.1 long term care monitoring market estimates and forecasts, 2020 - 2032
                          5.2.3.3 Video Consultation
                              5.2.3.3.1 Video consultation market estimates and forecasts, 2020 - 2032
                  5.3 mHealth
                      5.3.1 mhealth market estimates and forecasts, 2020 - 2032
                      5.3.2 Wearables
                          5.3.2.1 Wearables market estimates and forecasts, 2020 - 2032
                          5.3.2.2 BP Monitors
                              5.3.2.2.1 BP monitors market estimates and forecasts, 2020 - 2032
                          5.3.2.3 Glucose Meter
                              5.3.2.3.1 Glucose meter market estimates and forecasts, 2020 - 2032
                          5.3.2.4 Pulse Oximeter
                              5.3.2.4.1 Pulse Oximeter market estimates and forecasts, 2020 - 2032
                          5.3.2.5 Sleep Apnea Monitors
                              5.3.2.5.1 Sleep Apnea Monitors market estimates and forecasts, 2020 - 2032
                          5.3.2.6 Neurological Monitors
                              5.3.2.6.1 Neurological Monitors market estimates and forecasts, 2020 - 2032
                          5.3.2.7 Activity Trackers/Actigraphs
                              5.3.2.7.1 Activity Trackers/ Actigraphs market estimates and forecasts, 2020 - 2032
                      5.3.3 mHealth apps
                          5.3.3.1 mHealth apps market estimates and forecasts, 2020 - 2032
                          5.3.3.2 Medical Apps
                              5.3.3.2.1 Medical apps market estimates and forecasts, 2020 - 2032
                          5.3.3.3 Fitness Apps
                              5.3.3.3.1 Fitness apps market estimates and forecasts, 2020 - 2032
                      5.3.4 mHealth services, By Type
                          5.3.4.1 mHealth services market estimates and forecasts, 2020 - 2032
                          5.3.4.2 Monitoring Services
                              5.3.4.2.1 Revenue estimates and forecasts for mHealth monitoring services, 2020 - 2032
                              5.3.4.2.2 Independent Aging Solutions
                                  5.3.4.2.2.1 Revenue estimates and forecasts for independent aging solutions, 2020 - 2032
                              5.3.4.2.3 Chronic Disease Management & Post-acute Care Services
                                  5.3.4.2.3.1 Revenue estimates and forecasts for chronic disease management & post-acute care services, 2020 - 2032 )
                          5.3.4.3 Diagnosis Services
                              5.3.4.3.1 Revenue estimates and forecasts for mHealth diagnosis services, 2020 - 2032
                          5.3.4.4 Healthcare Systems Strengthening Services
                              5.3.4.4.1 Healthcare systems strengthening services market revenue estimates and forecasts, 2020 - 2032
                          5.3.4.5 Other Services
                              5.3.4.5.1 Revenue estimates and forecasts for other mHealth services, 2020 - 2032
                      5.3.5 mHealth Services, By Participants
                          5.3.5.1 Mobile Operators
                              5.3.5.1.1 Revenue estimates and forecasts for mHealth mobile operators, 2020 - 2032
                          5.3.5.2 Device Vendors
                              5.3.5.2.1 Revenue estimates and forecasts for mHealth device vendors, 2020 - 2032
                          5.3.5.3 Content Players
                              5.3.5.3.1 Revenue estimates and forecasts for mHealth content players, 2020 - 2032
                          5.3.5.4 Healthcare Providers
                              5.3.5.4.1 Revenue estimates and forecasts for healthcare providers, 2020 - 2032
                  5.4 Healthcare Analytics
                      5.4.1 Healthcare Analytics market estimates and forecasts, 2020 - 2032
                  5.5 Digital Health System
                      5.5.1 Digital health system market estimates and forecasts, 2020 - 2032
                      5.5.2 Electronic Health Records (EHR)
                          5.5.2.1 Electronic Health Records (EHR) market estimates and forecasts, 2020 - 2032
                      5.5.3 e-Prescibing System
                          5.5.3.1 E-prescribing system market estimates and forecasts, 2020 - 2032
Chapter 6 North America Digital Health Market: Component Estimates & Trend Analysis
                  6.1 North America Digital Health Market: Component Movement Analysis 2023 & 2032
                  6.2 Digital Health Software
                      6.2.1 Digital Health software market estimates and forecasts, 2020 - 2032
                  6.3 Digital Health Hardware
                      6.3.1 Digital Health hardware market estimates and forecasts, 2020 - 2032
                  6.4 Digital Health Services
                      6.4.1 Digital Health service market estimates and forecasts, 2020 - 2032
Chapter 7 North America Digital Health Market: Regional Estimates & Trend Analysis, By Technology and Component
                  7.1 Regional Market Snapshot
                  7.2 North America
                      7.2.1 North America digital health market estimates and forecasts, 2020 - 2032
                      7.2.2 U.S.
                          7.2.2.1 U.S. digital Health market estimates and forecasts, 2020 - 2032
                      7.2.3 Canada
                          7.2.3.1 Canada digital Health market estimates and forecasts, 2020 - 2032
Chapter 8 Company Profiles
                  8.1 Apple Inc.
                      8.1.1 Company overview
                      8.1.2 Financial performance
                      8.1.3 Product benchmarking
                      8.1.4 Strategic initiatives
                  8.2 AT&T
                      8.2.1 Company overview
                      8.2.2 Financial performance
                      8.2.3 Product benchmarking
                      8.2.4 Strategic initiatives
                  8.3 AirStrip Technologies
                      8.3.1 Company overview
                      8.3.2 Financial performance
                      8.3.3 Product benchmarking
                      8.3.4 Strategic initiatives
                  8.4 Allscripts
                      8.4.1 Company overview
                      8.4.2 Financial performance
                      8.4.3 Product benchmarking
                      8.4.4 Strategic initiatives
                  8.5 Google Inc.
                      8.5.1 Company overview
                      8.5.2 Financial performance
                      8.5.3 Product benchmarking
                      8.5.4 Strategic initiatives
                  8.6 Orange
                      8.6.1 Company overview
                      8.6.2 Financial performance
                      8.6.3 Product benchmarking
                      8.6.4 Strategic initiatives
                  8.7 Qualcomm Technologies, Inc.
                      8.7.1 Company overview
                      8.7.2 Financial performance
                      8.7.3 Product benchmarking
                      8.7.4 Strategic initiatives
                  8.8 Softserve
                      8.8.1 Company overview
                      8.8.2 Financial performance
                      8.8.3 Product benchmarking
                  8.9 MQure
                      8.9.1 Company overview
                      8.9.2 Financial performance
                      8.9.3 Product benchmarking
                  8.10 Samsung Electronics Co., Ltd.
                      8.10.1 Company overview
                      8.10.2 Financial performance
                      8.10.3 Product benchmarking
                      8.10.4 Strategic initiatives
                  8.11 Telefónica S.A.
                      8.11.1 Company overview
                      8.11.2 Financial performance
                      8.11.3 Product benchmarking
                      8.11.4 Strategic initiatives
                  8.12 Vodafone Group
                      8.12.1 Company overview
                      8.12.2 Financial performance
                      8.12.3 Product benchmarking
                      8.12.4 Strategic initiatives
                  8.13 Cerner Corporation
                      8.13.1 Company overview
                      8.13.2 Financial performance
                      8.13.3 Product benchmarking
                      8.13.4 Strategic initiatives
                  8.14 McKesson Corporation
                      8.14.1 Company overview
                      8.14.2 Financial performance
                      8.14.3 Product benchmarking
                      8.14.4 Strategic initiatives
                  8.15 Epic Systems Corporation
                      8.15.1 Company overview
                      8.15.2 Financial performance
                      8.15.3 Product benchmarking
                      8.15.4 Strategic initiatives
                  8.16 NextGen Healthcare, Inc. (QSI Management, LLC)
                      8.16.1 Company overview
                      8.16.2 Financial performance
                      8.16.3 Product benchmarking
                      8.16.4 Strategic initiatives
                  8.17 Greenway health, llc
                      8.17.1 Company overview
                      8.17.2 Product benchmarking
                      8.17.3 Strategic initiatives
                  8.18 CureMD Healthcare
                      8.18.1 Company overview
                      8.18.2 Product benchmarking
                      8.18.3 Strategic initiatives
                  8.19 HiMS
                      8.19.1 Company overview
                      8.19.2 Product benchmarking
                  8.20 Computer Programs and Systems, Inc.
                      8.20.1 Company overview
                      8.20.2 Financial performance
                      8.20.3 Product benchmarking
                      8.20.4 Strategic initiatives
                  8.21 Vocera Communications
                      8.21.1 Company overview
                      8.21.2 Financial performance
                      8.21.3 Product benchmarking
                  8.22 IBM Corporation (IBM Watson Health)
                      8.22.1 Company overview
                      8.22.2 Financial performance
                      8.22.3 Product benchmarking
                      8.22.4 Strategic initiatives
                  8.23 Siemens Healthcare GmbH
                      8.23.1 Company overview
                      8.23.2 Financial performance
                      8.23.3 Product benchmarking
                      8.23.4 Strategic initiatives
                  8.24 CISCO Systems, Inc.
                      8.24.1 Company overview
                      8.24.2 Financial performance
                      8.24.3 Product benchmarking

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